Proposing 'Green Wine' Following Red, White, Rose, and Orange; Launching Portuguese Slightly Sparkling Wine 'Mar Azul Vinho Verde'

Precofoods Co., Ltd. will launch an original slightly sparkling low-alcohol wine, 'Mar Azul Vinho Verde,' co-developed with a Portuguese winery, for contracted restaurants on April 3, 2026.
新製品NQ 72/100出典:PR Times

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  • 📰 Published: April 3, 2026 at 19:00
  • 🔍 Collected: April 3, 2026 at 10:30
  • 🤖 AI Analyzed: April 21, 2026 at 04:39 (426h 8m after Collected)
Precofoods Co., Ltd. (Headquarters: Shinagawa-ku, Tokyo, Representative: Yukio Takanami), which delivers ingredients to approximately 30% of restaurants in Tokyo, will launch its original brand wine "Mar Azul Vinho Verde" (Importer: Wine Curation Co., Ltd.) for contracted restaurants on Friday, April 3, 2026.

"Mar Azul Vinho Verde" to be sold to restaurants from Friday, April 3, 2026.

## Planning Background
Based on a long-standing relationship of trust with "Quinta da Lixa," a prestigious winery in northern Portugal, we visited the site to speak directly with the winemakers. It was co-developed with the importer, Wine Curation Co., Ltd., leading to this launch. We spent a year in the conceptual phase to achieve cost performance that allows people to easily try it while maintaining high quality.

## Product Information
Mar Azul Vinho Verde
Product Name: Mar Azul Vinho Verde
Varieties: Loureiro, Trajadura, etc.
Region: Minho Region, Portugal
Type: Slightly sparkling, White
Taste: Dry
Alcohol content: 9.5%
Volume: 750ml

The newly launched "Mar Azul Vinho Verde" is a traditional wine "Vinho Verde (green wine)" made in the Minho region of northern Portugal. "Green wine" represents a wine that is fresh, youthful, and light. Compared to general wine, it has low alcohol content, a light flavor, lively acidity, and a refreshing feel, making it a new category of wine attracting global attention. We aim to form a "green" wine category following red, white, rose, and orange. This product, which has a fresh taste and refreshing personality, can be enjoyed as a new option that goes beyond the boundaries of conventional wine.