The Battle Cats Wins Marketing & Promotion Award at Appliv Best Mobile Game Award 2026

Key facts

  • The Battle Cats Wins Marketing & Promotion Award at Appliv Best Mobile Game Award 2026
  • Ponos Corporation's smartphone game 'The Battle Cats' has been selected as a winner in the Marketing & Promotion category of the 'Appliv Best Mobile Game Award 2026'.
  • Source: PR Times
  • Date: May 26, 2026

Direct answer

Ponos Corporation's smartphone game 'The Battle Cats' has been selected as a winner in the Marketing & Promotion category of the 'Appliv Best Mobile Game Award 2026'.

Citation
The Battle Cats Wins Marketing & Promotion Award at Appliv Best Mobile Game Award 2026 (May 26, 2026), PR Times
Source
PR Times
Date
May 26, 2026
Ponos Corporation's smartphone game 'The Battle Cats' has been selected as a winner in the Marketing & Promotion category of the 'Appliv Best Mobile Game Award 2026'.
その他NQ 82/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: May 26, 2026 at 03:00
  • 🔍 Collected: May 25, 2026 at 18:31
  • 🤖 AI Analyzed: May 25, 2026 at 18:46 (14 min after Collected)
Ponos Corporation (Headquarters: Kyoto, Japan; Representative Director: Itan Zushi; hereinafter "Ponos") is pleased to announce that its smartphone game app, The Battle Cats, has been selected as a winner in the Marketing & Promotion category of the Appliv Best Mobile Game Award 2026, hosted by the smartphone app review service App-liv.

The award judges evaluated The Battle Cats for "achieving record-high revenue during its more than 10 years of operation, and for accurately converting milestones—such as the 100-million-download celebration and anniversary projects—into promotional opportunities, growing into an IP loved by all generations."

Appliv Best Mobile Game Award 2026 Official Site:
https://app-liv.jp/game-award/2026/

Acceptance Comment:
We are truly honored to receive this prestigious award.

Since its release in 2012, we have operated The Battle Cats with the goal of being content loved for a long time by many customers, while cherishing its "kimo-kawa" (creepy-cute) worldview and uniqueness. As a result, it has surpassed 111.11 million cumulative downloads worldwide, and now expands the world of "Nyanko" beyond gaming into real-world events, merchandise, and various other forms.

At the core of this is the Ponos corporate slogan: "Go Diagonally Above."

We will continue to deliver unique play and experiences that go beyond expectations to the world, centered on The Battle Cats.

About Appliv Best Mobile Game Award 2026:
The Appliv Best Mobile Game Award 2026 is an award specialized in the gaming field, newly established in fiscal 2026 by App-liv, one of Japan's largest app review media. The judging panel included the App-liv editorial department, which has reviewed over 70,000 apps, along with five special judges from diverse fields including game producers, marketers, and journalists. Evaluations were based on product quality, operational strength to foster bonds with players, community formation, and marketing strategies that moved the market.

Overview of The Battle Cats:
Title: The Battle Cats
Genre: Tower Defense
Release Date: November 15, 2012

FAQ

What award did 'Nyaneko Great War' win?

It won the Marketing and Promotion category of the 'Appirits Best Mobile Game Award 2026'.

What was the reason for the award?

It was recognized for achieving the highest revenue in its long-term operation of over 10 years and successfully converting milestones such as anniversaries into effective promotion opportunities, growing into an IP loved by all generations.

What is the overview of the 'Appirits Best Mobile Game Award'?

It is a new award launched by Appirits, one of the largest app introduction media in Japan, in 2026. It evaluates games based on product quality, operational capability, community building, marketing strategy, and other aspects.

What is Ponos' corporate slogan?

It is 'Go Diagonally Up'.

What is the download count for 'Nyaneko Great War'?

It has surpassed 111.11 million downloads worldwide.