Polaris Holdings Co., Ltd. (Headquarters: Chuo-ku, Tokyo, President and CEO: Yohei Taguchi) has newly introduced the clothing and miscellaneous goods collection service "R-LOOP (Aarurūpu)" at 28 target hotel facilities nationwide, as part of its initiatives to realize a circular society. This service is available at group hotels, including KOKO HOTELS.

"R-LOOP" is a resource circulation platform that collects unwanted clothing and miscellaneous goods in dedicated collection boxes and connects them to reuse and recycling. By providing a system that allows customers to easily participate in environmental contribution during their hotel stays, we aim to make the "choice not to discard" a familiar concept not only in daily life but also while traveling.

Our group views hotels not just as places to stay, but as hubs that connect with the local community and society. Through this initiative, we will raise awareness of resource circulation together with our guests and contribute to the realization of a sustainable society.

Initiative Overview

Name: Introduction of Clothing and Miscellaneous Goods Collection Service "R-LOOP (Aarurūpu)"

Target Facilities: A total of 28 group hotel facilities, including KOKO HOTELS (including planned installations)

Installation Locations: Common areas next to lobby front desks at each hotel, etc.

Items Collected: Clothing, miscellaneous goods, etc.

Partner Companies: Bookoff Corporation Limited, BPLab Co., Ltd.

* Items collected and installation locations may vary by facility.

* Once collected, items cannot be returned.

* These collection boxes are for hotel guests only. Non-guests cannot use them.

Target Facilities

Best Western Hotel Fino Chitose

KOKO HOTEL Yokohama Tsurumi

KOKO STAY Chitose

KOKO HOTEL Premier Nihonbashi Hamacho

KOKO HOTEL Tomakomai

KOKO HOTEL Residence Asakusa Kappabashi

KOKO HOTEL Sapporo Susukino

KOKO HOTEL Ueno Ekimae

KOKO HOTEL Sendai Ekimae South

KOKO HOTEL Himeji Castle

KOKO HOTEL Sendai Ekimae West

KOKO HOTEL Takamatsu

KOKO HOTEL Sendai Kōtōdai Park

Best Western Hotel Fino Osaka Shinsaibashi

KOKO HOTEL Sendai Ekimae Central

KOKO HOTEL Osaka Shinsaibashi

Value The Hotel Sendai Natori

KOKO HOTEL Higashiosaka

Value The Hotel Higashimatsushima Yamoto

KOKO HOTEL Osaka Umeda

Value The Hotel Naraha Kidō Station

KOKO HOTEL Osaka Shinsekai

KOKO HOTEL Ikebukuro East

KOKO HOTEL Hakata Ekimae

KOKO HOTEL Tsukiji Ginza

KOKO STAY Shimonoseki

KOKO HOTEL Residence Tokyo Oshiage

(Planned for introduction)

KOKO HOTEL Susukino 2nd

(Planned for introduction)

Towards Sustainable Hotel Operations

As a company operating hotels across Japan, our group will promote sustainable initiatives together with local communities and our customers.

Through the introduction of "R-LOOP," we will provide opportunities for environmental contribution that can be easily participated in even while traveling, and expand our resource circulation initiatives within hotels.

Going forward, we will continue to aim for hotel operations that are considerate of society and the environment, in addition to providing comfortable stays for our guests, and will advance various initiatives.

About Polaris Holdings Co., Ltd. https://www.polaris-holdings.com

Company Name: Polaris Holdings Co., Ltd.

[TSE Standard Securities Code: 3010]

Location: ONE SHINKAWA, 1-23-5 Shinkawa, Chuo-ku, Tokyo

Representative: Yohei Taguchi, President and CEO

Business Activities: Hotel Operations Business, Hotel Investment Business

[Polaris Holdings Group Operating Hotels Domestically and Internationally]

Polaris Holdings has operated hotels domestically and internationally under its original brand "KOKO HOTEL," the global hotel brand "Best Western," the roadside hotel brand "Value The Hotel" primarily in the Tohoku region, and "Red Planet" in the Republic of the Philippines. Following the business integration with Minacia Co., Ltd., which operated "Hotel Wing International" and "Tenza Hotel" in December 2024, we now operate 120 properties with 17,072 rooms (※) domestically and internationally. (※ As of May 31, 2026, including overseas hotels and hotels scheduled for operation for which contracts have been concluded.)

FACT BOX

  • Source: PR TIMES
  • Category: サービス導入
  • Organizations: KOKO HOTELS