KOKO HOTEL Sendai Ekimae Central Grand Opens on Friday, May 1, 2026, 7-Minute Walk from JR Sendai Station West Exit

Minacia Co., Ltd. (Headquarters: Chuo-ku, Tokyo; Representative Director and President: Yohei Taguchi), a subsidiary of Polaris Holdings Co., Ltd., grand opened "KOKO HOTEL Sendai Ekimae Central" on Friday, May 1, 2026. This hotel is conveniently located a 7-minute walk from JR Sendai Station West Exit, making it a new base for stays in Sendai for those seeking "ease of movement" and "just right comfort" for both business trips and travel. Official Website: https://koko-hotels.com/sendai_central Enjoy Sendai at "your own pace" with a morning market and nightlife district nearby. Exterior photo This hotel, the fourth KOKO HOTEL in Sendai City, is a 7-minute walk from Sendai Station. Furthermore, the "Sendai Morning Market," where local food culture gathers, is also within walking distance. In the morning, stroll through the market to experience local flavors, and during the day, head out for work or sightseeing. The location allows you to spend your time at your own pace, without overthinking or stressing, increasing the freedom of your stay in Sendai. It is expected to be used for business on weekdays and for sightseeing and leisure on weekends and long holidays, and stable operation is anticipated with the recovery and expansion of inbound demand. During Golden Week 2026 (April 29 - May 6), the average occupancy rate is expected to be approximately 70%, reaching 90% at peak times. "Get ready for your day, even when traveling." Breakfast to enjoy local delicacies. Breakfast image Breakfast, themed "FEEL THE LOCAL" in KOKO HOTELS' regional collaboration initiative, offers "Taste Miyagi, Encounter Tohoku, A Morning Unique to Sendai." The gentle flavors of dishes incorporating local ingredients and local gourmet, along with a calm atmosphere, gently prepare you for the start of your day. Whether it's a busy business trip morning or a leisurely travel morning, we provide time to start your day comfortably. [Operating Hours] 7:00-10:00 (Last order 9:30) You can also enjoy local noodles "Sendai Mabodofu Yakisoba" and "Sendai Spicy Miso Ramen." Sendai Mabodofu Yakisoba Sendai Spicy Miso Ramen Simple and comfortable guest rooms. Accommodating everything from business to group travel. The guest rooms are unified with a calm design that evokes the warmth of wood. Simmons beds are adopted to gently soothe the fatigue of travel or work. We also offer bunk rooms that can accommodate up to 4 people. This provides a variety of room types to meet diverse accommodation needs, such as families, group travelers, and inbound guests. Check-in 15:00 / Check-out 11:00 Room rates vary depending on the day of the week and plan. Please check the official website for details. Standard Double Standard Double Unit Bath Standard Twin Standard Twin Family Bunk Room Family Bunk Room [Hotel Overview] Address: 4-3-8 Chuo, Aoba-ku, Sendai City, Miyagi Prefecture 980-0021 Access: 7-minute walk from JR "Sendai Station" West Exit Approximately 20 minutes by car from Tohoku Expressway "Sendai Miyagi IC" Number of rooms: 117 rooms in total Phone number: 022-393-5525 Official Website: https://koko-hotels.com/sendai_central ■ About Polaris Holdings Co., Ltd. Company Name: Polaris Holdings Co., Ltd. [Tokyo Stock Exchange Standard Stock Code: 3010] Location: ONE SHINKAWA, 1-23-5 Shinkawa, Chuo-ku, Tokyo Representative: Representative Director and President Yohei Taguchi Business: Hotel operation business, Hotel investment business URL: https://www.polaris-holdings.com/ [Polaris Holdings Group operating hotels domestically and internationally] Polaris Holdings has expanded its hotel business both domestically and internationally under its original brand "KOKO HOTEL," the global hotel brand "Best Western," the roadside hotel chain "Value the Hotel" primarily in the Tohoku region, and the "Red Planet" brand in the Republic of the Philippines. In December 2024, it integrated management with Minacia Co., Ltd., which operates "Hotel Wing International" and "Tenza Hotel," and now operates 109 hotels with 16,041 rooms (as of May 1, 2026, including hotels scheduled to open) both domestically and internationally.