[South Korea Travel Survey] Approximately 50% Anxious Before Traveling, Faced Difficulties with "Communication," "Apps," and "Korean Language" On-Site
Approximately half of travelers to South Korea experience anxiety before their trip, and face challenges with communication and apps once there.
📋 Article Processing Timeline
- 📰 Published: March 28, 2026 at 03:08
- 🔍 Collected: March 28, 2026 at 21:59 (18h 50m after Published)
- 🤖 AI Analyzed: April 15, 2026 at 05:41 (415h 41m after Collected)
Travel to South Korea is gaining popularity as "the most accessible overseas destination" that can be reached from Japan in a short time. In recent years, in addition to gourmet food and shopping, travel for purposes such as cosmetic medicine, cosmetics, cafe hopping, and even K-POP related "oshi-katsu" (fan activities) has increased.
Therefore, this time, in collaboration with WiFi Travel, a company that provides WiFi rental services, we conducted a "Survey on Travelers to South Korea" targeting 400 men and women aged 20-59 nationwide who responded in a preliminary survey that they had "traveled to South Korea within the last 10 years."
This survey comprehensively analyzed "pre-travel anxiety," "on-site difficulties," "communication methods," and "the reality of insufficient preparation" related to travel to South Korea. It revealed risks that are often overlooked precisely because it is a "nearby overseas destination," and highlighted the importance of communication environments in modern overseas travel.
<Regarding the Use of Articles, etc.>
When quoting or reprinting the content of this release, please take the following actions:
・Clearly state the source as "Joint survey by WiFi Travel and Plast Co., Ltd."
・Set a link to the WiFi rental service (https://www.wifi-travel.jp/countries/korea/)
・Set a link to the relevant article (https://media.crossdata.co.jp/wifi-usage-survey-20260324/)
■Survey Overview
Survey Name: Questionnaire Survey on Travelers to South Korea
Survey Method: Internet Questionnaire
Survey Period: March 6, 2026 - March 13, 2026
Target Audience: Men and women aged 20-59 nationwide who responded in a preliminary survey that they had "traveled to South Korea within the last 10 years"
Number of Valid Responses: 400
■Questionnaire Content:
Question 1: How anxious were you about your stay in South Korea before traveling?
Question 2: Did you encounter any unexpected difficulties or confusion during your stay in South Korea?
Question 3: Please tell us about the difficulties or confusion you experienced during your stay in South Korea.
Question 4: What primary communication methods did you use when traveling to South Korea?
Question 5: Looking back at your trip to South Korea, what do you wish you had prepared in advance?
Question 6: Are there any services you encountered in South Korea that you wished were also available in Japan?
*Numbers are rounded to the second decimal place, so the total may not always be 100%.
*For questions allowing multiple responses, the total may exceed 100%.