Honda Walk Co., Ltd. (Headquarters: Joetsu City, Niigata Prefecture; President & CEO: Shohei Ishizuka), which operates its own brand "PLOW," has launched a campaign to commemorate the cumulative sales of 10,000 units of its self-propelled lawnmower Kusanozaurus "WGC530" series. Starting March 26, 2026, customers who purchase a "WGC Replacement Blade Set" at eligible online stores will receive an original "Portable Quick-Drying Towel" with a Kusanozaurus design.
Background of 10,000 Cumulative Sales and Campaign Objectives Since its launch in October 2023, the series has gained widespread support driven by the need to "mow large areas more easily and quickly," and has now surpassed 10,000 units in cumulative sales. This campaign is being held to mark this milestone, expressing gratitude to our loyal customers and supporting maintenance for the upcoming peak mowing season. Regular replacement of blades is essential to maximize the performance of self-propelled lawnmowers. We encourage you to take this opportunity to maintain your blades and ensure comfortable mowing.
About the "Original Portable Quick-Drying Towel" Gift The "Portable Quick-Drying Towel" offered as a gift is a convenient 40x80cm size, designed to be compactly carried in its dedicated pouch. It's a perfect item for mowing work or outdoor activities in the coming season. By providing a practical benefit with the purchase of consumable replacement blades, we propose an opportunity for customers to continue using the product comfortably for a long time. (Note: This item is a genuine original product also sold separately in official stores, etc.) ▲ Convenient 40x80cm size for use during work. ▲ The towel body can be stored in a dedicated pouch. Its compact, palm-sized design makes it easy to carry during work or outdoor activities.
Representative Comment: Shohei Ishizuka, President & CEO, Honda Walk Co., Ltd. "We sincerely thank everyone who chose the Kusanozaurus WGC530 series. Reaching the milestone of 10,000 cumulative sales is thanks to our customers who utilize our products in their daily work. This campaign is an initiative to express that gratitude. We will continue to propose ways to make mowing work more comfortable, including not only the main unit but also consumables and after-sales support."
Campaign Overview ・Start Date: Starts March 26, 2026 (Ends when promotional items run out) ・Eligible Products: WGC Replacement Blade Set (Product No.: 20723-10001 / Compatible models: WGC530, WGC530 PLUS) ・Gift Content: Kusanozaurus Portable Quick-Drying Towel (Product No.: 90726-03001) will be presented (first-come, first-served basis) ・Eligible Stores: The campaign will be held at the following PLOW online stores: ▶ PLOW Official Store ▶ PLOW Rakuten Store ▶ PLOW Yahoo! Store
[Also available for customers using physical stores] Customers who purchased the Kusanozaurus main unit at a PLOW physical store are also eligible for the gift if they purchase replacement blades through the "online stores" mentioned above during the campaign period.
※Notes: One portable quick-drying towel will be presented per order including an eligible product.
About the Kusanozaurus "WGC530" Series This self-propelled lawnmower is designed as a "labor-saving and efficiency-improving" option for those who mow large areas with brush cutters, pursuing overwhelming cost performance and ease of use. It is highly praised by a wide range of customers, from individuals to facility managers, as it reduces physical burden during long hours of work and completes mowing quickly. ・WGC530 (Standard Model): A standard model that focuses only on essential functions, achieving an accessible price. ・WGC530 PLUS (Advanced Model): An evolved model equipped with an engine that starts with light effort and a stepless speed adjustment function that can be changed at hand.
Reference Links Campaign Page: https://plow-power.com/news/news-96359/ Product Page (WGC530): https://ec.plow-power.com/products/ph-wgc530 Product Page (WGC530 PLUS): https://ec.plow-power.com/products/ph-wgc530pls
Company Profile Company Name: Honda Walk Co., Ltd. Own Brand: PLOW Representative: Shohei Ishizuka, President & CEO Established: 2005 Headquarters: 338 Suenoshinden, Sanwa-ku, Joetsu City, Niigata Prefecture 942-0261 Business Activities: Planning, development, manufacturing, and sales of PLOW brand products, operation of PLOW physical stores, operation of online shops, repair and maintenance, etc.
[Contact for this matter] Honda Walk Co., Ltd. (PLOW) Public Relations: Ushiki TEL: 025-530-7025 MAIL: ushiki@plow-power.com
FACT BOX
- Source: PR TIMES
- Category: キャンペーン