Yayoiken Launches 'Flavor and Texture Taste Test' Campaign on Official X and Instagram to Celebrate the Release of Chicken Seseri and Thigh Yuzu-Kosho Stir-Fry Set Meal

Plenus Corporation operates the set meal restaurant chain 'Yayoiken,' with 376 locations across Japan as of the end of June 2026. Yayoiken shares information about new products through its official social media channels, including X, Instagram, LINE, and Threads. (#yayoiken)

To celebrate the launch of the 'Flavor and Texture Taste Test: Chicken Seseri and Thigh Yuzu-Kosho Stir-Fry Set Meal' at Yayoiken locations nationwide, the company is launching a campaign on its official X and Instagram accounts, offering a chance to win a 'Sony Digital Camera VLOGCAM ZV-1F' on both platforms.

Campaign Overview

[X]

① Follow the official Yayoiken account (@yayoiken_com)

② Tap the image in the campaign post and post '#yayoiken' from your own account to complete your entry

Prize: Sony Digital Camera VLOGCAM ZV-1F

Number of winners: 1 person

Campaign period: July 15 (Wed) 10:00 – July 31 (Fri) 23:59

※ Only winners will receive a direct message (DM) immediately.

※ A new campaign post will be published daily at 10:00 during the campaign period, allowing multiple entries.

※ Entry requires both following the official account and posting the '#yayoiken' hashtag from the campaign post. Entries missing either requirement will be invalid.

[Instagram]

① Follow the official Yayoiken account (@yayoiken.official)

② 'Like' the campaign post from the official Yayoiken account

Prize: Sony Digital Camera VLOGCAM ZV-1F

Number of winners: 1 person

Campaign period: July 15 (Wed) 10:00 – July 31 (Fri) 23:59

※ Winners will receive a DM from the official Yayoiken Instagram account starting August 3, 2026.

※ Entry requires both following the official account and liking the campaign post. Entries missing either requirement will be invalid.

Campaign Inquiries

Yayoiken Customer Service Center

https://www.yayoiken.com/contact/

Phone support hours: 10:00 – 17:30

Convenient and Affordable! Download the Official 'Yayoiken' App!

The app allows users to check new product and campaign information, browse menus, search for stores, and directly order from services like Demae-kan and Uber Eats within the app. Additionally, users can enjoy various QR coupons, including those redeemable for discounts by collecting stamps through mini-games.

For more details, please visit:

https://www.yayoiken.com/mobile_apps/

Download the app here