Hotto Motto's TVCM for April New Product Featuring 7-Member Idol Group "CANDY TUNE" Released! "Hotto Motto Asia Fair! Yakiniku Bibimbap" Commercial Airs from April 1st (Wed.)

Plenus Co., Ltd. operates "Hotto Motto," a chain of bento box restaurants, with 2,426 stores as of the end of February 2026. "Hotto Motto" also distributes new product information on its official social media accounts (X/Instagram) (＃ほっともっと). Hotto Motto is pleased to announce that a new TV commercial for the April new product, "Hotto Motto Asia Fair! Yakiniku Bibimbap," featuring the 7-member idol group "CANDY TUNE," will begin airing nationwide sequentially from Wednesday, April 1st. In anticipation of the broadcast, a making-of movie offering a behind-the-scenes look at the CM shoot was released on the official YouTube channel on Monday, March 30th.

Additionally, a in-store campaign will be held starting Wednesday, April 1st, where customers who purchase from the "Yakiniku Bibimbap" series will receive a "CANDY TUNE Original Mini Stand" as a gift.

(Hotto Motto Official YouTube: https://www.youtube.com/@hottomottochannel )

TVCM Overview The commercial for the April new product, "Yakiniku Bibimbap," is set in a vibrant Asian world. "CANDY TUNE" appears in Asian-inspired costumes adorned with their member colors. The deliciousness of the product, which is enjoyed by mixing five kinds of ingredients with a savory and spicy sauce, is expressed through a catchy "mazemaze dance" (mixing dance). The commercial features the members' happy expressions as they take a bite of the "Yakiniku Bibimbap" along with the catchphrase "Asia ni Muchu~n!" (Crazy for Asia!). The CM song is the new song "HOT!SCOOP!," which is being performed for the first time. This commercial is designed to let viewers enjoy the appeal of "Yakiniku Bibimbap."