[New Release] Will "That Thing, That Thing!" Disappear? Pip Launches 'Pip Vocaburaban' to Improve Blood Circulation in the Brain with Magnetic Power
Pip launches the magnetic therapy device 'Pip Vocaburaban,' advertised to relieve 'brain stiffness.'
📋 Article Processing Timeline
- 📰 Published: April 1, 2026 at 09:00
- 🔍 Collected: April 1, 2026 at 01:00
- 🤖 AI Analyzed: April 16, 2026 at 10:19 (369h 18m after Collected)
Pip Co., Ltd. (Headquarters: Chuo-ku, Osaka; President and Representative Director: Yuji Matsuura) is releasing a groundbreaking new product, 'Pip Vocaburaban,' from its 'Pip Elekiban' series of magnetic therapy devices that improve blood circulation with magnetic force. This new product aims to address 'brain stiffness,' which is said to be the cause of 'that-thing, this-thing' conversations where specific nouns are hard to recall.

Development Background of 'Pip Vocaburaban': Recalling Showa-era Memories Through Improved Blood Circulation
"You know, that... that actor! The one who was in... that sharp-looking... that thing!"
"Ah, that thing, that thing. I'm right on the verge of remembering too..."
These 'that-thing, this-thing' conversations, where specific nouns are difficult to recall, are currently causing significant time loss in households and workplaces for people in their 40s to 60s. Our company defines this phenomenon, which anyone can easily fall into, as 'brain stiffness' due to poor blood circulation in the brain. We have applied our long-cultivated magnetic technology to challenge the retrieval of lost memories.
(From the Development Team)

【'Pip Vocaburaban' Product Features】
- Magnetic force draws out dormant memories
By applying it to the upper part of the neck, the magnetic force improves blood circulation in the brain.
It smoothly brings forgotten 'people's names' and 'yesterday's menu' to the tip of your tongue, carried by the blood flow.
- Nostalgic melodies automatically play in your brain
As a side effect of overly improved blood circulation, it features a 'Back to the Memory Function' that plays 80s hit songs in high-resolution audio within the brain.
- 'That thing' becomes a specific 'proper noun'
Within 3 minutes of wearing it, vocabulary is restored. 'That thing' and 'this thing' disappear from conversations, making communication within the household more efficient.
【Precautions for Use】
If blood circulation becomes too good, you may vividly recall things like '1,000 yen borrowed 20 years ago' or 'embarrassing past I want to forget.'
Today, April 1st, is April Fool's Day. Thank you for reading.
About 'Pip Elekiban': Easily relieve stiffness just by applying it with magnetic power (This is true.)
'Pip Elekiban' pinpoints and relieves stiffness. Magnetism acts on bodily components to improve blood circulation and flush out waste products that cause stiffness. The effect lasts as long as it is worn, so wearing it for 2 to 5 days is recommended. You can also bathe with it on. You can choose the magnetic strength, allowing for different uses depending on the condition of your stiffness. Lightly press the stiff area with your finger and apply it where you feel 'a little pain, but comfortable,' or around that area as needed.
【Effects】
Stiffness and improved blood circulation in the applied area.
【Recommended Usage】
Can be used on 'stiffness points' from the neck down, such as shoulders, lower back, and arms.
Since the magnetic effect lasts while worn, it is recommended to leave it on for 2 days or more.
【Product Overview】Medical Device

【Inquiries from General Customers】
Pip Co., Ltd. Customer Service Center TEL: 06-6945-4427
Pip Product Information Website https://www.pipjapan.co.jp/products/
Pip Elekiban Brand Site https://elekiban.pipjapan.co.jp/
Pip Wellness Online Store https://shop.pipjapan.co.jp/shop/default.aspx
【SNS】
X Official Account
Instagram Official Account
FAQ
Will 'Pip Vocaburaban' actually be released?
No, 'Pip Vocaburaban' is a humorous announcement related to April 1st (April Fool's Day). It will not actually be released. However, the 'Pip Elekiban' series, which improves blood circulation with magnetic power, is currently on sale.
What is 'brain stiffness'?
'Brain stiffness' is a coined term used in this product announcement (※April Fool's Day project) to refer to a state of poor blood circulation in the brain, believed to be the cause of 'that-thing, this-thing' conversations where specific nouns are hard to recall.
What are the effects of 'Pip Elekiban'?
'Pip Elekiban' is effective in relieving stiffness and improving blood circulation in the applied area. It promotes blood circulation with magnetic power and flushes out waste products that cause stiffness.