Back by popular demand after 3 years! A special collaboration between the first commercial TV program for infants, 'Synapushe,' and the limited-edition 'Pip Elekiban for mama'
Pip is collaborating with the popular infant program 'Synapushe' to release a limited-edition design of 'Pip Elekiban for mama.'
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- 📰 Published: March 29, 2026 at 19:53
Pip Co., Ltd. (Headquarters: Chuo-ku, Osaka; President: Yoshiharu Matsuura) will begin selling 'Pip Elekiban for mama' in original packaging featuring a collaboration with 'Synapushe,' the first commercial television program for infants broadcast on the TV Tokyo network, starting April 6, 2026, via the Pip Wellness online store.

About the 'Synapushe x Pip Elekiban' Collaboration
The collaboration brings together 'Synapushe'—a popular program broadcast on six TV Tokyo network stations every weekday at 7:30 AM, designed to help expand a baby's world and help caregivers relax—and 'Pip Elekiban,' which uses magnetic force to improve blood circulation and relieve stiffness.
Following their first collaboration in 2023 as a gift campaign, this marks the first time in about three years that the two have teamed up again. This time, the 'Pip Elekiban for mama' product, which features functions tailored for mothers, will be available in a limited 'Synapushe' design. With a cute 'Synapushe' character covering both sides of the package and the magnetic blood circulation improvement effect, it gently supports mothers who work hard every day.
【About the Packaging】
The back of the package is designed like a bingo card, featuring a mechanism where you can push the characters out from the back with your fingers.

About 'Synapushe'
The first commercial TV program for infants. Through colorful songs and content, it aims to provide appropriate stimulation to help expand a baby's world and help everyone raising a baby relax.
Every Monday to Friday, 7:30 AM – 7:57 AM (TV Tokyo network, 6 stations)
Every other Friday, 5:30 PM – 5:55 PM (TV Tokyo local)
Program Website: https://www.tv-tokyo.co.jp/synapushe/