EC Industry Know-how Media 'EC no Madoguchi.com' Surpasses 80 Published Articles
Expanding practical content for EC operators, focusing on EC startup and customer acquisition marketing.
📋 Article Processing Timeline
- 📰 Published: March 31, 2026 at 19:00
■ Release Overview
'EC no Madoguchi.com,' an EC industry information media operated by PIC Co., Ltd. (Headquarters: 8F TOC Building, 7-22-17 Nishi-Gotanda, Shinagawa-ku, Tokyo; Representative Director: Ruo Yamada), is pleased to announce that the number of published articles has exceeded 80.
Since the service launch, it has been utilized by a wide range of readers, from those planning to start an EC business to those already operating one but struggling with growth. In particular, content related to 'EC startup/opening' and 'customer acquisition/marketing' has received significant feedback, with practical know-how articles gaining strong support.
■ Content Genres with High Reader Feedback
◆ EC Startup/Opening Category
- Practical guides from basics to procedures for opening an EC site, designed for beginners.
- Comparison and commentary content on platform selection (Amazon/Rakuten Ichiba/Yahoo! Shopping).
- Comprehensive coverage of 'often overlooked points' such as laws, terms of service, and payments.
◆ Customer Acquisition/Marketing Category
- Concrete explanations of customer acquisition strategies by channel, such as SNS ads, SEO, and email newsletters.
- Introduction of frameworks for selecting measures based on budget and scale.
- Guides for prioritizing measures based on success stories.
■ About 'EC no Madoguchi.com'
'EC no Madoguchi.com' is an information media that answers all questions and challenges related to the EC business. We provide practical and easy-to-understand content for free, addressing voices from the field such as 'I want to start an EC business but don't know where to begin' or 'I am operating one but sales are stagnant.' We continue to publish information as a media that stands by the 'troubles' of the EC industry.
■ Future Developments
- Start of a series of interviews with EC operators regarding real-life examples and success stories.
- Strengthening of in-depth commentary articles supervised by experts and practitioners.
- Expansion of information into peripheral areas such as logistics, tools, and customer support.
- Establishing the brand as the 'first media people look at when starting an EC business.'
'EC no Madoguchi.com,' an EC industry information media operated by PIC Co., Ltd. (Headquarters: 8F TOC Building, 7-22-17 Nishi-Gotanda, Shinagawa-ku, Tokyo; Representative Director: Ruo Yamada), is pleased to announce that the number of published articles has exceeded 80.
Since the service launch, it has been utilized by a wide range of readers, from those planning to start an EC business to those already operating one but struggling with growth. In particular, content related to 'EC startup/opening' and 'customer acquisition/marketing' has received significant feedback, with practical know-how articles gaining strong support.
■ Content Genres with High Reader Feedback
◆ EC Startup/Opening Category
- Practical guides from basics to procedures for opening an EC site, designed for beginners.
- Comparison and commentary content on platform selection (Amazon/Rakuten Ichiba/Yahoo! Shopping).
- Comprehensive coverage of 'often overlooked points' such as laws, terms of service, and payments.
◆ Customer Acquisition/Marketing Category
- Concrete explanations of customer acquisition strategies by channel, such as SNS ads, SEO, and email newsletters.
- Introduction of frameworks for selecting measures based on budget and scale.
- Guides for prioritizing measures based on success stories.
■ About 'EC no Madoguchi.com'
'EC no Madoguchi.com' is an information media that answers all questions and challenges related to the EC business. We provide practical and easy-to-understand content for free, addressing voices from the field such as 'I want to start an EC business but don't know where to begin' or 'I am operating one but sales are stagnant.' We continue to publish information as a media that stands by the 'troubles' of the EC industry.
■ Future Developments
- Start of a series of interviews with EC operators regarding real-life examples and success stories.
- Strengthening of in-depth commentary articles supervised by experts and practitioners.
- Expansion of information into peripheral areas such as logistics, tools, and customer support.
- Establishing the brand as the 'first media people look at when starting an EC business.'
FAQ
What is 'EC no Madoguchi.com'?
It is an information media that provides free know-how to help solve practical problems in EC business, from startup to operation and customer acquisition.
What kind of articles can I read?
It covers procedures for opening an EC site, platform comparisons, customer acquisition strategies like SNS ads and SEO, and legal/payment precautions.
Who operates this media?
It is operated by PIC Co., Ltd., which specializes in EC operation agency and consulting services.