Self-Photo Brand "Photomatic" to Hold Special Collaboration with Guitarist Tomoyasu Hotei to Commemorate His 45th Anniversary Tour

Photocreate Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo; President and CEO: Yoshinori Osako), operating the self-photo brand "Photomatic," will launch a special collaboration across 18 locations nationwide—including Tokyo, Osaka, Nagoya, and Fukuoka—to commemorate the nationwide tour "HOTEI the LIVE 2026 45th Celebration GIGS ‘STAY WILD TOUR’" by renowned Japanese guitarist Tomoyasu Hotei, celebrating his 45th anniversary as an artist.

Eight limited-edition frames exclusively for fans!

Tomoyasu Hotei has remained at the forefront of Japan’s rock scene for 45 years and continues to evolve without pause. To celebrate the tour, Photomatic will begin selling commemorative collaboration frames at 18 photo booths across Japan, including in Tokyo, Osaka, Nagoya, and Fukuoka.

⚫ Classic Booth (6 types)

Six frame designs will be available, including one featuring the main visual of the 45th Anniversary Tour and another styled as a two-person shot incorporating Hotei’s iconic "Guitarism" pattern.

⚫ Multi Booth (Exclusive frames, 2 types – Shibuya Dogenzaka only)

Two additional frame designs (※1, ※2) that simply highlight Hotei’s iconic guitar silhouette will be available exclusively at Photomatic Shibuya Dogenzaka, the brand’s flagship store. These frames offer fans a must-see opportunity to capture a photo that feels like sharing the stage with Hotei himself.

Flagship store Shibuya Dogenzaka wrapped in "Hotei 45th" design

To celebrate the collaboration with Hotei, the flagship Photomatic Shibuya Dogenzaka store will feature special interior and exterior wrapping.

We invite you to visit during this special period to not only take photos with the limited-edition frames but also experience the commemorative wrapping celebrating 45 years of Hotei’s artistic career.

Participating store: Photomatic Shibuya Dogenzaka (2-29-6 Dogenzaka, Shibuya-ku, Tokyo 150-0043)

Flagship Store: Photomatic Shibuya Dogenzaka

"Tomoyasu Hotei 45th Anniversary Tour" Collaboration Frame Overview

Period

July 1, 2026 (Wed) to July 28, 2026 (Tue)

Frames

8 types total

Photo Session Fee (tax included)

Classic Booth: 1,000 JPY per session (1 printed photo + still image and video data)

Multi Booth: 1,200 JPY per session (1 printed photo + still image and video data)

※ Multi Booth sessions are available only at the Shibuya Dogenzaka store.

Available Photo Booths (List of locations)

Photomatic Shibuya Dogenzaka

Photomatic Kichijoji Reload

Photomatic Shinjuku Ward Office

Photomatic Shinjuku Lumine Est

Photomatic Forest Gate Daikanyama

Photomatic Yurakucho Station

Photomatic Haneda Airport Terminal 3

Photomatic Tachikawa GREEN SPRINGS

Photomatic Yokohama Red Brick Warehouse

Photomatic Kawasaki La Cittadella

Photomatic LALAPORT TOKYO-BAY

Photomatic Saitama Super Arena

Photomatic Nagoya Sakae Chika

Photomatic Umeda T-Site

Photomatic Namba Walk

Photomatic Abeno Harukas

Photomatic Kobe Tomidamachi

Photomatic E・ZO FUKUOKA

About Photomatic

TAKE YOUR MEMORY — Preserve your true self, as you are today

In 2018, Photomatic launched its self-photo service based on a simple idea from its founder, Hong Seung-hyun, who is also a professional photographer: "What if people could take their own portraits, instead of having a photographer do it?"

With professionally set lighting and spaces infused with Photomatic’s unique aesthetic, anyone can capture their best moment simply by pressing a remote connected to the camera. The brand’s original concept and high-quality photography experience quickly gained popularity among celebrities in Korea and has been loved by numerous artists, including BTS, since its inception.

In 2024, Photomatic began a partnership with Kitamura Holdings Group and officially launched in Japan, offering Japanese customers a new kind of photography experience.

Official Website: https://www.photomatic.jp

Instagram: https://www.instagram.com/photomatic_japan/

TikTok: https://www.tiktok.com/@photomatic_japan

X: https://twitter.com/photomatic_jp

LINE: https://line.me/R/ti/p/@photomatic_japan

Photomatic Photo Booth Rental Services

Photomatic offers photo booth rental services for corporate clients. With our high-quality photography technology and strong original branding, our booths can be integrated into campaigns that achieve both branding and promotional goals. Based on extensive experience at IP-based events, cosmetics and apparel launch events, live entertainment, and promotional events at commercial facilities, we also provide planning proposals incorporating Photomatic photo booths. (Examples available upon request)

For inquiries about corporate photo booth rentals

or to request materials, please feel free to contact us.

Photo Booth Rental Inquiry

Company Information

Company Name: Photocreate Co., Ltd.

Headquarters: 6-3-1 Nishi-Shinjuku, Shinjuku-ku, Tokyo 160-0023, 13F, Shinjuku Island Wing

President and CEO: Yoshinori Osako

Website: https://www.photocreate.co.jp/

※Pickhive Co., Ltd., the former operator of Photomatic, was absorbed into Photocreate Co., Ltd. effective April 1, 2026. Photocreate Co., Ltd. will continue to operate Photomatic.