Collaboration with Sumikko Gurashi and Esther Bunny! Photomatic's Self-Photo Booth Appears at POP-UP "Munyugurumi Patio LA FIESTA 2026"
Photomatic, a self-photo brand operated by Kitamura Holdings' subsidiary Photocreate Co., Ltd., will set up a self-photo booth at the POP-UP event "Munyugurumi Patio LA FIESTA 2026" held at Seibu Shibuya Store from June 5 to July 8, 2026. Visitors can take photos with original frames featuring popular characters like Sumikko Gurashi and Esther Bunny.
📋 Article Processing Timeline
- 📰 Published: June 12, 2026 at 12:00
- 🔍 Collected: June 12, 2026 at 12:28 (28 min after Published)
- 🤖 AI Analyzed: June 12, 2026 at 16:52 (4h 23m after Collected)
Photocreate Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo, President and CEO: Yoshinori Osako), operating under the Kitamura Holdings Group, announces that its self-photo brand "Photomatic" will feature a self-photo booth at the limited-time POP-UP event "Munyugurumi Patio LA FIESTA 2026." The event will be held from Friday, June 5, 2026, to Wednesday, July 8, 2026, at the event space on the 2nd floor of the A Building at Seibu Shibuya Store. The booth will offer original frames for shooting with characters such as Sumikko Gurashi, Esther Bunny, and San-X Universe, totaling 8 types.
Capture Photos with Your Favorite Characters That Will Make You Smile
A total of 15 types of frames will be exclusively available, featuring characters like Sumikko Gurashi, Esther Bunny, San-X Universe, Ode kake Kozame (Little Shark Going Out), and Ishiyowa-chan. These fun frames, reflecting the unique personality of each character, are a must-see for fans. Why not take a photo with your biggest smile in the world of your beloved characters?
Take home a cherished memory with your favorite characters as a memento of your shopping experience at the POP-UP "Munyugurumi Patio LA FIESTA 2026."
◾️Sumikko Gurashi, San-X Universe
Sumikko Gurashi ① Sumikko Gurashi ② San-X Universe
◾️Esther Bunny
Esther Bunny ① Esther Bunny ② Esther Bunny ③ Esther Bunny ④
◾️Ode kake Kozame
Ode kake Kozame ① Ode kake Kozame ② Ode kake Kozame ③ Ode kake Kozame ④
◾️Ishiyowa-chan, Happiness Pocket, Highwaist BANIO, Kerordinary:)
Ishiyowa-chan Happiness Pocket Highwaist BANIO Kerordinary:)
"Munyugurumi Patio LA FIESTA 2026" Collaboration Frame Overview
Period
Friday, June 5, 2026 - Wednesday, July 8, 2026
Business Hours
Hours: 10:00 - 20:00
Number of Frames
15 types in total
Shooting Fee
800 yen (tax included) (includes 1 printout + still and video data)
Location
Seibu Shibuya A Building 2F (〒150-8330 21-1 Udagawa-cho, Shibuya-ku, Tokyo)
Official Website
https://www.sogo-seibu.jp/shibuya/topics/munyugurumi-patio-lafiesta
What is Photomatic?
TAKE YOUR MEMORY - Capture the real me, today.
In 2018, Photomatic's self-photo service began with a remark from representative Hong Seung-hyun, who is also a photographer: "Instead of having a photographer take your picture, why not take your own portrait?"
Photomatic's sensibility is infused into professionally set lighting and spaces, allowing anyone to capture their best moments as they are, simply by pressing a remote control connected to the camera. Its unique concept and high-quality shooting experience have gained popularity among Korean celebrities and have been loved by many artists, including BTS, since its founding.
In 2024, it made its full-scale debut in Japan through collaboration with the Kitamura Holdings Group, delivering a new shooting experience to people in Japan.
Official Website: https://www.photomatic.jp
Instagram: https://www.instagram.com/photomatic_japan/
TikTok: https://www.tiktok.com/@photomatic_japan
X: https://twitter.com/photomatic_jp
LINE: https://line.me/R/ti/p/@photomatic_japan
About Photomatic Photo Booth Rental
Photomatic offers a photo booth rental service for corporate clients. Leveraging Photomatic's high-quality shooting technology and original brand power, it can be utilized for projects that combine branding and promotion. Based on numerous achievements in events utilizing IP content, launch events for cosmetics and apparel, live/entertainment, and sales promotion events for commercial facilities, we also propose projects utilizing Photomatic's photo booths. (Case studies available)
Feel free to inquire about Photomatic photo booth corporate rentals and request materials here.
Inquiries about Photo Booth Rental
Company Overview
Company Name: Photocreate Co., Ltd.
Head Office Address: Shinjuku Island Wing 13F, 6-3-1 Nishi-Shinjuku, Shinjuku-ku, Tokyo 160-0023
President and CEO: Yoshinori Osako
HP: https://www.photocreate.co.jp/
*Pickhive Co., Ltd., the operating company of Photomatic, was absorbed and merged into Photocreate Co., Ltd. as of April 1, 2026. Photocreate Co., Ltd. will continue to manage Photomatic.
Capture Photos with Your Favorite Characters That Will Make You Smile
A total of 15 types of frames will be exclusively available, featuring characters like Sumikko Gurashi, Esther Bunny, San-X Universe, Ode kake Kozame (Little Shark Going Out), and Ishiyowa-chan. These fun frames, reflecting the unique personality of each character, are a must-see for fans. Why not take a photo with your biggest smile in the world of your beloved characters?
Take home a cherished memory with your favorite characters as a memento of your shopping experience at the POP-UP "Munyugurumi Patio LA FIESTA 2026."
◾️Sumikko Gurashi, San-X Universe
Sumikko Gurashi ① Sumikko Gurashi ② San-X Universe
◾️Esther Bunny
Esther Bunny ① Esther Bunny ② Esther Bunny ③ Esther Bunny ④
◾️Ode kake Kozame
Ode kake Kozame ① Ode kake Kozame ② Ode kake Kozame ③ Ode kake Kozame ④
◾️Ishiyowa-chan, Happiness Pocket, Highwaist BANIO, Kerordinary:)
Ishiyowa-chan Happiness Pocket Highwaist BANIO Kerordinary:)
"Munyugurumi Patio LA FIESTA 2026" Collaboration Frame Overview
Period
Friday, June 5, 2026 - Wednesday, July 8, 2026
Business Hours
Hours: 10:00 - 20:00
Number of Frames
15 types in total
Shooting Fee
800 yen (tax included) (includes 1 printout + still and video data)
Location
Seibu Shibuya A Building 2F (〒150-8330 21-1 Udagawa-cho, Shibuya-ku, Tokyo)
Official Website
https://www.sogo-seibu.jp/shibuya/topics/munyugurumi-patio-lafiesta
What is Photomatic?
TAKE YOUR MEMORY - Capture the real me, today.
In 2018, Photomatic's self-photo service began with a remark from representative Hong Seung-hyun, who is also a photographer: "Instead of having a photographer take your picture, why not take your own portrait?"
Photomatic's sensibility is infused into professionally set lighting and spaces, allowing anyone to capture their best moments as they are, simply by pressing a remote control connected to the camera. Its unique concept and high-quality shooting experience have gained popularity among Korean celebrities and have been loved by many artists, including BTS, since its founding.
In 2024, it made its full-scale debut in Japan through collaboration with the Kitamura Holdings Group, delivering a new shooting experience to people in Japan.
Official Website: https://www.photomatic.jp
Instagram: https://www.instagram.com/photomatic_japan/
TikTok: https://www.tiktok.com/@photomatic_japan
X: https://twitter.com/photomatic_jp
LINE: https://line.me/R/ti/p/@photomatic_japan
About Photomatic Photo Booth Rental
Photomatic offers a photo booth rental service for corporate clients. Leveraging Photomatic's high-quality shooting technology and original brand power, it can be utilized for projects that combine branding and promotion. Based on numerous achievements in events utilizing IP content, launch events for cosmetics and apparel, live/entertainment, and sales promotion events for commercial facilities, we also propose projects utilizing Photomatic's photo booths. (Case studies available)
Feel free to inquire about Photomatic photo booth corporate rentals and request materials here.
Inquiries about Photo Booth Rental
Company Overview
Company Name: Photocreate Co., Ltd.
Head Office Address: Shinjuku Island Wing 13F, 6-3-1 Nishi-Shinjuku, Shinjuku-ku, Tokyo 160-0023
President and CEO: Yoshinori Osako
HP: https://www.photocreate.co.jp/
*Pickhive Co., Ltd., the operating company of Photomatic, was absorbed and merged into Photocreate Co., Ltd. as of April 1, 2026. Photocreate Co., Ltd. will continue to manage Photomatic.
FAQ
Where is this event being held?
It is held at the event space on the 2nd floor of Seibu Shibuya Store A Building, located at 21-1 Udagawa-cho, Shibuya-ku, Tokyo.
Which characters can I take photos with?
You can take photos with 15 types of character frames, including Sumikko Gurashi, Esther Bunny, San-X Universe, Ode kake Kozame, and Ishiyowa-chan.
What is the shooting fee and what does it include?
The shooting fee is 800 yen (tax included) and includes one printout plus still and video data.
What are the features of Photomatic's service?
It is a self-photo service that allows anyone to easily take high-quality portrait photos in a professionally lit and designed space using remote control operation.
Is there a service for corporations?
Yes, we offer a photo booth rental service for corporations aimed at branding and promotional purposes.