Job Change Service "doda" Launches Official Instagram Account "Oshigoto Nozoki-mi Magazine by doda"

Persol Career Co., Ltd. (Headquarters: Minato-ku, Tokyo; President and Representative Director: Yu Senoo), which operates the job change service "doda," announces the launch of its official Instagram account "Oshigoto Nozoki-mi Magazine by doda," which disseminates information related to work and careers. This account will focus on various elements surrounding work, such as workplace atmosphere and the values of people working, not just job descriptions, under the themes of "work," "career," and "working." Oshigoto Nozoki-mi Magazine by doda Background In recent years, information gathering through social media has become commonplace, and users are increasingly viewing information that flows into their daily lives, in addition to actively searching for it. On the other hand, information about careers and jobs tends to be encountered only when career doubts arise or when actively considering a job change. Therefore, there are not many opportunities to casually and proactively think about "working" as a personal matter on a daily basis. Considering this situation, "doda" believes it is important to expand opportunities for individuals to access information about career options and work styles from the pre-consideration stage, rather than limiting information provision to those actively seeking a job change. Therefore, we launched an official Instagram account as a place where people can easily enjoy various information related to "working" as if casually flipping through a magazine. Through this account and various other information dissemination efforts, "doda" aims to create a society overflowing with individuals who exercise "career ownership*" by providing hints for taking the next step and choosing their careers and lives according to their own will. * "Career ownership" refers to the awareness and actions of individuals who proactively (exercising ownership) engage with their "career." Main Content "Oshigoto Nozoki-mi Magazine by doda" provides content that allows users to easily learn about companies and the people working there, as if flipping through a magazine, enabling them to more concretely imagine a future like "what if I worked at this company?" Content conveying job satisfaction and appeal We introduce the behind-the-scenes of various occupations and projects, conveying the fun of work and its connection to society. Introduction of real daily lives, values, and career stories of working people We introduce the authentic 모습을 of working people and the workplace atmosphere, delivering information that allows users to concretely imagine "who" they will work with and "in what environment." Account Overview ・Launch Date: March 31, 2026 ・Account Name: "Oshigoto Nozoki-mi Magazine by doda" (@shigoto_mag_doda) ・URL: https://www.instagram.com/accounts/login/?next=https%3A%2F%2Fwww.instagram.com%2Fshigoto_mag_doda%2F&is_from_rle About Job Change Service "doda" < https://doda.jp > With the slogan "May today's work be a good day," "doda" provides optimal matching between job seekers and recruiting companies through various contents such as job search websites, job agents, and Japan's largest doda Job Fair.