[April Only] A "Foamy Mistake" That Tasted Amazing. Spring-Exclusive "Fresh Sakura Milko" Released!

PERFECT BEER has launched a new spring-exclusive drink called "Fresh Sakura Milko," inspired by a happy accident where a trainee poured a beer that was mostly foam. By adding sakura syrup and lemon to this smooth, foamy base, they have created a refreshing and floral beverage available throughout April at all PERFECT BEER locations.
product_launchNQ 50/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: March 31, 2026 at 21:00
  • 🔍 Collected: April 1, 2026 at 13:39 (16h 39m after Published)
■ Product Features

*Referenced from the official Nichifutsu Boeki website (https://shop.nbkk.co.jp/products/r1-58)

We use a spring-exclusive "Sakura Syrup" crafted by the high-quality French non-alcoholic syrup brand "Monin," which recreates the pale pink color and delicate, elegant fragrance of cherry blossoms.

■ Development Background

This product was born from focusing on a "mistake" while pursuing the "ultimate beer experience."

It started when a new employee, nervous while pouring their first beer, ended up with a glass full of foam. However, when we actually tasted it, the smoothness of the foam and its light mouthfeel came as a fresh surprise.

At PERFECT BEER, we decided to view this experience positively and commercialized it based on the concept of "turning failure into value." By adding sakura and lemon, we achieved a balance of spring-like vibrancy and drinkability.

■ Product Overview

Product Name: Fresh Sakura Milko
Price: 900 yen (tax included; may vary depending on official app rank)
Availability: April 1, 2026 (Wed) – April 30, 2026 (Thu)
Participating Stores: PERFECT BEER locations nationwide (https://www.perfectbeer.info/shop-list)

■ Recommended for:

・Beer beginners
・Those who want to enjoy cherry blossom viewing or sakura-themed events
・Those looking for a new beer experience

■ PR Comment

"I felt that a 'mistake' born during the pursuit of perfection could become a new value. Through this drink, we hope to broaden the range of ways to enjoy beer."

■ About PERFECT BEER

PERFECT BEER is a specialty shop that provides the highest quality beer by strictly adhering to four standards: keg freshness, server maintenance, glass hygiene, and gas pressure adjustment.

With the philosophy of "Enriching life through the ultimate beer experience," we aim to become Japan's leading beer brand. As a first step, we are expanding "the most delicious and fun places to drink beer in town" across the country, with a future goal of opening 100 stores nationwide.

Inquiries regarding this matter:
PERFECT BEER PR Representative
E-mail: m.fujinuma@perfectbeer.info
TEL: 070-9433-3993