~To Become a Memorable Company Through Sound~ PE-BANK Establishes Sound Logo

PE-BANK, a company proposing new ways of working for IT engineers, has developed and established a new sound logo as part of its brand communication enhancement. Based on the slogan 'Always by the engineer's side,' the logo expresses the company's commitment through sound and will be used in advertisements and videos.
その他NQ 38/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: April 1, 2026 at 18:00
  • 🔍 Collected: April 1, 2026 at 09:36
  • 🤖 AI Analyzed: April 21, 2026 at 08:06 (478h 30m after Collected)
PE-BANK Corp. (Minato-ku, Tokyo; President: Mikiya Takada), a group company of MCEA Holdings (Minato-ku, Tokyo; President: Takeiku Saito) that proposes new ways of working for IT engineers, has developed and established a new sound logo as part of its efforts to strengthen brand communication. This sound logo is based on the copy 'Always by the engineer's side' and expresses the company's stance of continuing to stay close to engineers through sound. In the future, it will be utilized in advertisements and various video content to realize communication that leaves an impression in a short time by appealing to the sense of hearing.

■ Background of Sound Logo Development
In recent years, as information contact through videos and digital content has increased, the importance of communication that leaves an impression in a short time has risen. In such an environment, the sound logo was developed as a method to convey the brand more intuitively by appealing not only to sight but also to hearing.

■ Features of the Sound Logo
This sound logo is designed based on the following elements:
- Reflecting brand values such as 'trust,' 'professionalism,' and 'future-oriented.'
- A bright, easy-to-remember melody and light tempo.
- Strengthening cognitive effects by incorporating the company name as audio.
- Designed to leave an impression in approximately 3 seconds.
Additionally, the slogan 'Always by the engineer's side' has been adopted as a concise expression of the company's stance toward engineers. This sound logo is designed to allow intuitive recall of the PE-BANK brand image by conveying the company name and message as one.

■ Sound Logo Video
https://youtu.be/D50IqIxrTWM

■ Future Development
The sound logo will be utilized cross-functionally in various communications, including upcoming video advertisements and digital measures. Through continuous use, the company aims to permeate PE-BANK's brand value.

【PE-BANK Corp. Company Profile】
PE-BANK Corp. was established in 1989...