Value Design Launches 'Omairi Pay🄬', a Cashless Payment System Exclusively for Temples and Shrines Co-developed with the Kyoto Buddhist Association

Value Design and the Kyoto Buddhist Association have jointly developed 'Omairi Pay', a dedicated cashless payment system for temples and shrines. It respects religious freedom and starts operating at temples like Ginkakuji in April.
新製品NQ 85/100出典:PR Times

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  • 📰 Published: April 3, 2026 at 00:00
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Value Design Co., Ltd. (Headquarters: Chuo-ku, Tokyo, President: Hideharu Hayashi, hereinafter 'Value Design'), which develops cashless service businesses under the umbrella of Paycloud Holdings Co., Ltd. (TSE Growth: 4015), has jointly developed 'Omairi Pay🄬', a cashless payment system for religious transactions at temples and shrines, such as amulets and admission fees, with the Kyoto Buddhist Association (Chairman: Raitei Arima).

Under the supervision of the Kyoto Buddhist Association and operated by Value Design, 'Omairi Pay🄬' will begin offering its services in April at Kyoto's Jishoji (Ginkakuji), Eikando Zenrinji, and Shokokuji Jotenkaku Museum, and will gradually expand.

With the Kyoto Buddhist Association—which has urged careful handling from various temples and organizations since its 2019 statement 'Returning to the Origin of Almsgiving'—acting as the supervisor, 'Omairi Pay🄬' ensures 'freedom of religion', a previous challenge for cashless payments. This allows temples and shrines to use it with peace of mind.

【Omairi Pay🄬 Official Website】 https://about.omairipay.jp/

## ■ Features of 'Omairi Pay🄬'
'Omairi Pay🄬' is provided exclusively as a payment method that has obtained understanding and cooperation regarding 'freedom of religion' after repeated discussions with relevant parties such as payment operators.

1. Religious activities of temples, adhering to the 'separation of the sacred and the secular', are fundamentally different from secular businesses.
Limited to payments at temples and shrines, separated from general commercial payments.

2. Protecting 'freedom of religion'.
The individual names of temples and shrines using the service are not disclosed to payment operators.

3. Protecting followers from crime.
Limits participating temples and shrines and restricts usage amounts to deter excessive payments.

4. Supporting the operational efficiency of temples and shrines.
Provides simple register functions and various management screens to streamline temple and shrine administration.

## ■ Overview of 'Omairi Pay🄬'
- Service Name: 'Omairi Pay🄬'
- Service Overview: Limited cashless service for various amulets, admission fees, etc.
- Target Users: Worshippers
- Participating Temples/Shrines: Temples and shrines nationwide participating in Omairi Pay
- Operation: Value Design Co., Ltd.
- Supervision: Kyoto Buddhist Association
- Supported Payment Methods:
Credit Cards: JCB, American Express, DinersClub, Visa, Mastercard
Contactless Electronic Money: Transportation IC cards, QUICPay, iD, Rakuten Edy, WAON, nanaco
- Schedule:
① Handling of various amulets: Gradually from April 2026
② Handling of admission fees: Scheduled for July 2026
- Future Development: Regarding online reception for admissions and amulets, handling of offertory boxes, and payment methods...