[MARKETING-READY] Providing an Autonomous Environment for Marketing Processes

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Press Release Information Title: [MARKETING-READY] Providing an Autonomous Environment for Marketing Processes Subtitle: Company Name: Industry: Body (first 8000 characters): Autonomous Scenario Generation for Upstream Marketing Processes

In May 2026, Partners Co., Ltd. (Headquarters: Toyohashi City, Aichi Prefecture) plans to launch "MARKETING READY*" around summer 2026. This service will fully leverage development using vibe coding and diverse LLMs. See details below.

*The naming of MARKETING READY signifies the marketing version of AI Ready. AI Ready refers to a state where data infrastructure, systems, organizational structures, and governance (rules) are in place to effectively and sustainably utilize AI technology, allowing for safe and skillful use of AI.

Service Purpose and Background

Marketing activities are crucial for companies. While this is well-known, only about 10% of listed domestic companies have dedicated departments. Meanwhile, recent trends driven by AI, social media, etc., have transformed the nature of "advertising." In this situation, MARKETING READY aims to rapidly prepare marketing initiatives, reduce the cost and duration of trial and error, and provide an autonomous environment for daily operations through agents.

The processing steps in the upstream process can be arbitrarily changed. For each step, users can select approval, rejection, or regeneration. LP auto-generation is also available.

Service Details

MARKETING READY is planned to include the following functions:

#0 Process Scope

MARKETING READY will handle the automation of all processes. As of this release, automation for the following processes has been identified:

(Most) Upstream

- Scenario creation for strategy implementation based on simplified goal settings

- Verification output using existing frameworks (STP, 3C, 4P, etc.)

- Generation of multiple persona patterns

- Hypothesis testing

- Presentation of impact and modifications, etc., due to changes in the above processes

- Data linkage and learning with 3rd Party (e-stat, etc.)

Midstream

- Strategy planning

- Media selection

- LP generation

- Non-media implementation suggestions

Downstream (Google Ads only)

- Budget/period setting

- Ad copy generation

- Operation monitoring

- Improvement (Keywords, LP, etc.)

#1 (Most) Upstream Approach Generation

This handles aspects traditionally left to advertising agencies and where decision-making can be difficult. It presents multifaceted approaches that fully utilize AI (+LLM), such as generating based on existing marketing framework perspectives, persona scenarios divided into best/worst cases, and simulations (#2).

#2 Crowd Simulation

Based on the characteristics of the Japanese market and persona attributes, this simulates the medium-term results of each scenario. Not only the results but also the behavioral processes are visualized, which can be used as supporting material for decision-making.

#3 Non-Advertising Measures

Marketing is not solely about being published in advertising media for awareness and purchase. We also offer suggestions for effective measures that are not bound by traditional frameworks as an approach.

#4 Autonomous Ad Operations

Google Ads is already standard equipped, allowing for autonomous budget allocation, operation, and LP improvements. At the time of release, automatic submission to major advertising media is also planned.

Important Notes

MARKETING READY is currently under development in the following areas:

1) Retention rate of 1st/2nd/3rd Party Data

Our unique data is limited, and the application of 3rd Party Data to this service engine is ongoing. Therefore, if strong evidential data is required, we recommend combining it with traditional approaches.

2) Platform Development

Conceptualization began at the end of April 2026, and MVP development is currently underway. The foundation for each process procedure mentioned in #0 has been completed in a very short period through vibe coding, and adjustments are diligently being made for service use.

3) Scope of unique AI processing

While partly self-acknowledging as an LLM Wrapper, it is not a simplistic investigation or verification by a single LLM. Although the current involvement rate is still low, in the upstream process, quasi-application of "Bayesian inference" is underway, and in the midstream process, dedicated personnel are involved in and learning about measures in "non-advertising media."

Conclusion

We believe marketing should be central to corporate activities. We will expand into other areas, leveraging the insights and data gained through MARKETING READY. Keywords: