Hakone Town, Hakone DMO, and Park24 Launch 'Hakone Car Share' 2nd Anniversary Campaign!
Hakone Town, Hakone DMO, and Park24 will launch a two-part campaign starting May 21, 2026, to commemorate the second anniversary of their comprehensive partnership agreement and the launch of the 'Hakone Car Share' service.
📋 Article Processing Timeline
- 📰 Published: May 21, 2026 at 19:30
- 🔍 Collected: May 21, 2026 at 11:01
- 🤖 AI Analyzed: May 21, 2026 at 11:34 (32 min after Collected)
Hakone Town (Mayor: Hiroyuki Katsumata), the Hakone DMO (General Incorporated Foundation Hakone Town Tourism Association) (Board Chairman: Shin Katsumata), and Park24 Co., Ltd. (HQ: Shinagawa-ku, Tokyo; President: Koichi Nishikawa) will hold a 2nd-anniversary campaign for the 'Hakone Car Share' service, marking two years since the conclusion of their partnership agreement on traffic smoothing and tourism promotion.
The local car-sharing service, 'Hakone Car Share' (nicknamed 'Hako Share'), launched as part of Hakone Town's traffic alleviation measures based on the agreement signed on May 10, 2024. By promoting 'Rail & Car Share'—encouraging travelers to take the train to Hakone and use car sharing from the station—the initiative aims to reduce the influx of private vehicles into the Hakone area, thereby alleviating traffic congestion and stimulating tourism through diversified travel patterns. Additionally, the service is working to reduce environmental impact through the deployment of EV and HV vehicles.
Since its launch, 'Hakone Car Share' has expanded from 3 stations with 5 vehicles to 12 stations with 17 vehicles, gaining popularity among both tourists and local residents and contributing to the expansion of mobility options for the town's citizens.
To commemorate the two-year milestone, the campaign will proceed as follows:
- Part 1 (May 21 to May 31, 2026): All entrants will receive a 'Hako Share Limited 2-Hour Car Share e-Ticket.'
- Part 2 (June 1 to August 31, 2026): Open to those who entered Part 1, users who spend 4,000 yen or more on a single rental will be entered into a lottery to win a lunch buffet voucher at 'Hakone Hotel Kowakien' (which also grants access to the 'Mori-no-Yu' day-trip hot spring) for 4 groups of 2.
The three parties will continue their collaboration to smooth traffic in the Hakone region and promote tourism by expanding the number of 'Hakone Car Share' stations, aiming to make Hakone a 'town overflowing with peace and hospitality.'
The local car-sharing service, 'Hakone Car Share' (nicknamed 'Hako Share'), launched as part of Hakone Town's traffic alleviation measures based on the agreement signed on May 10, 2024. By promoting 'Rail & Car Share'—encouraging travelers to take the train to Hakone and use car sharing from the station—the initiative aims to reduce the influx of private vehicles into the Hakone area, thereby alleviating traffic congestion and stimulating tourism through diversified travel patterns. Additionally, the service is working to reduce environmental impact through the deployment of EV and HV vehicles.
Since its launch, 'Hakone Car Share' has expanded from 3 stations with 5 vehicles to 12 stations with 17 vehicles, gaining popularity among both tourists and local residents and contributing to the expansion of mobility options for the town's citizens.
To commemorate the two-year milestone, the campaign will proceed as follows:
- Part 1 (May 21 to May 31, 2026): All entrants will receive a 'Hako Share Limited 2-Hour Car Share e-Ticket.'
- Part 2 (June 1 to August 31, 2026): Open to those who entered Part 1, users who spend 4,000 yen or more on a single rental will be entered into a lottery to win a lunch buffet voucher at 'Hakone Hotel Kowakien' (which also grants access to the 'Mori-no-Yu' day-trip hot spring) for 4 groups of 2.
The three parties will continue their collaboration to smooth traffic in the Hakone region and promote tourism by expanding the number of 'Hakone Car Share' stations, aiming to make Hakone a 'town overflowing with peace and hospitality.'
FAQ
How can I use Hakone Car Share?
You must be a Times Car personal member. Reservations can be made through the official website. Stations are located at major spots in Hakone.
What is the campaign period and prize?
The 1st part is from May 21 to May 31 for e-ticket distribution. The 2nd part is from June 1 to Aug 31, offering meal tickets by lottery for users who spend over 4,000 yen.
Why is Hakone Car Share necessary?
It aims to reduce private car traffic into Hakone, alleviate congestion, and promote tourism by using train stations as hubs.