Launching a New Culture from Kansai Through Beauty! After-Report of Midosuji Beauty Collection 2026 'MIDORUNS'

On May 25, 2026 (Monday), the largest beauty event in the Kansai region, 'Midosuji Beauty Collection 2026,' was held at Namba Hatch.

This year's theme was 'MIDORUNS'.

Top salons representing Kansai gathered to present a stage that fused hair, makeup, fashion, music, dance, and visual production. Hair stylists, beauty students, and fashion-conscious attendees came together to experience the powerful energy of beauty. Long before the event began, the venue was filled with excited visitors, and as the show started, the audience was immediately captivated by the unique creations and artistic visions presented by each salon.

Audience before the opening

Part 1 | Creative Stage: Where Technical Skill and Artistic Sensibility Shine

The first part focused on hair shows presented by each salon. Every detail—from cutting, coloring, and styling to makeup, costumes, music, and lighting—was meticulously crafted. The audience was mesmerized by the high technical skill and expressive artistry of the stylists.

Each salon presented its own distinct concept and worldview, transforming the shows into comprehensive artistic performances beyond just hair design. Visitors experienced new possibilities within the beauty industry.

Every silhouette, color choice, and model movement was precisely calculated, creating a deeply immersive atmosphere across the entire stage.

For beauty students, this was a rare opportunity to witness the real techniques and sensibilities of professionals at the forefront of the industry. Many in the audience expressed feelings of inspiration and admiration.

Salon Stage ‒ Yujin Progressive Stage – Four Seasons supported by DALIA Special Stage ‒ KIKUYA-BISYODO Inc.

Part 2 | An Entertainment Stage Uniting the Entire Venue

In the second part, the energy of the event intensified even further.

Audiences erupted in cheers as performances broke free from traditional hair show formats. The boundary between stage and audience blurred, creating moments of unity. More than just something to watch, the Midosuji Beauty Collection offered an experience to be felt—its unique worldview enveloping the entire venue. This segment powerfully highlighted the energy and cultural richness of Kansai's beauty scene.

Special Stage ‒ HE:ARTS supported by Milbon Opening Performance ‒ Gairyu Professional Stage ‒ Scissors Battle

During the second part, the comedy duo FUJIWARA made a special appearance as guests. As soon as they stepped on stage, the venue erupted in loud cheers, instantly filling Namba Hatch with excitement.

FUJIWARA's comedy performance

FUJIWARA captivated the audience with their fast-paced, energetic banter and rhythmic comedic timing, engaging the entire crowd. In an atmosphere filled with laughter, the glamorous beauty event gained an added layer of entertainment, further elevating the audience's excitement.

The talk stage featuring FUJIWARA and Iyochan brought unique, never-before-heard conversations and natural comedic chemistry, creating a special, intimate moment that brought performers and attendees closer. Laughter and cheers filled the audience throughout, making this a highlight and climax of the event.

Talk stage by "FUJIWARA & Iyochan"

Midosuji Beauty Collection continues its mission under the concept of 'Making Kansai Women More Beautiful,' aiming to advance the beauty industry and nurture the next generation of creators.

This event is more than just a hair show—it's a space where stylists, students, attendees, and salons share sensibilities and discover new values and inspirations.

Transcending the boundaries of beauty, the Midosuji Beauty Collection continues to fuse fashion, music, art, and culture to deliver creative expressions from Kansai to the world.

This year's 'MIDORUNS' once again offered a day filled with inspiration, showcasing the endless possibilities and future of beauty.

Details for the next event will be announced as soon as the schedule is confirmed.

Midosuji Beauty Collection

Event Overview

Event Name: Midosuji Beauty Collection 2026

Official Website: https://www.midosuji-beauty.jp/

Official Instagram: https://www.instagram.com/midousujibeautycollection/

Date and Time: May 26, 2025 (Monday) 15:00–19:00
Venue: Namba Hatch (1-3-1 Minatomachi, Naniwa-ku, Osaka City, Osaka 556-0017)

Organizer: General Incorporated Association Midosuji Beauty Collection

Production & Operation: PIF Inc. (https://www.p-i-f.net)

Inquiries:

PIF Inc. Public Relations

Email: press@p-i-f.net

Website: https://www.p-i-f.net