ORION BEER x BILLABONG Collaboration Enters its 3rd Summer!

Orion Beer Co., Ltd. (Headquarters: Tomigusuku City, Okinawa Prefecture; President & CEO: Hajime Murano) will launch the third series of original collaboration goods with surf brand "BILLABONG" on Tuesday, July 7, 2026, through the Orion Beer Official Online Store and Orion Official Stores.

The world of ORION BEER, which expresses the natural beauty and tropical atmosphere of Okinawa, merges with the free and open surf culture of BILLABONG. This summer marks the third year of collaboration for these two brands that share a love for the ocean. This year's collection will color your summer with even more evolved designs and an expanded lineup of items.

The lineup condenses Okinawan culture and the exhilaration of summer, featuring graphics inspired by Orion Beer and island designs evoking waves and islands. This season, in addition to men's and women's items, we are also introducing new items for dogs.

Enjoy fun times with friends while wearing the ORION x BILLABONG collaboration items during the upcoming peak summer leisure season.

Product Overview: ORION x BILLABONG Collaboration Goods

ARCH ORION TEE (BG01AU20) - ¥4,950 (tax included)

- Colors: WHITE, BLACK

- Sizes: M, L, XL (3 sizes total)

(Design)

A print T-shirt featuring an iconic can graphic on the left chest and a prominent arch logo on the back. This piece fuses BILLABONG's signature surf style with Okinawa's open atmosphere. Short-sleeve design perfect for everyday wear.

ORION ARCH TEE (BG01AU34) - ¥4,950 (tax included)

- Colors: WHITE, BLACK

- Sizes: M, L, XL (3 sizes total)

(Design)

Features an arched logo and iconic can design on the back, along with vibrant hibiscus flowers. This piece blends BILLABONG's surf style with a tropical ambiance.

ADRIFT ORION TEE (BG01AU36) - ¥4,950 (tax included)

- Colors: WHITE, OAT

- Sizes: M, L, XL (3 sizes total)

(Design)

A short-sleeve T-shirt with a large, iconic wave-motif logo on the back. A subtle logo print on the left chest and a vibrant botanical pattern on the back create a refreshing world that embodies the surf brand's aesthetic.

ORION CHARA TEE (BG01AU37) - ¥4,950 (tax included)

- Colors: OFF WHITE, BLACK

- Sizes: M, L, XL (3 sizes total)

(Design)

A playful graphic featuring Orion Beer's character holding a surfboard on the left chest and back. This piece combines a classic brand logo with a friendly character.

RECYCLE METEE (BG01AU21) - ¥5,280 (tax included)

- Colors: WHITE, BLACK

- Sizes: M, L, XL (3 sizes total)

(Design)

Features an iconic design with a message encouraging recycling and illustrations of empty cans, expressed through pop graphics on the left chest and back, highlighting environmental consciousness. BILLABONG's playful artwork adds a light touch to your casual summer style.

ORION CIRCLE TEE (BG01AU22) - ¥5,280 (tax included)

- Colors: WHITE, BLACK

- Sizes: M, L, XL (3 sizes total)

(Design)

Features a bold, iconic circle logo prominently placed on the left chest and back. This design merges the BILLABONG logo with Orion Beer graphics.

ARCH ORION TANK (BG01AU24) - ¥4,620 (tax included)

- Colors: WHITE, BLACK

- Sizes: M, L, XL (3 sizes total)

(Design)

A sleeveless T-shirt characterized by a clean silhouette from the neckline to the shoulders. An eye-catching design with a single point on the left chest and a box logo on the back. The special collaboration finish is accented by BILLABONG's signature arch logo.

ORION RECYCLE ME TANK (BG01AU25) - ¥4,620 (tax included)

- Colors: WHITE, BLACK

- Sizes: M, L, XL (3 sizes total)

(Design)

An iconic tank top featuring graphics symbolizing environmental consciousness and a message encouraging recycling, along with the brand logo on the left chest and back. The gently curved hem provides a relaxed fit, suitable for layering.

Water & Land ARCH ORION SURFFLEX TEE (BG01AU26) - ¥7,920 (tax included)

- Colors: WHITE, BLACK

- Sizes: M, L, XL (3 sizes total)

(Design)

A surf tee born from a special collaboration with Orion Beer. Features graphics combining iconic logos with BILLABONG's arch logo on the front and back. Made with rash guard material suitable for water activities, it balances functionality and design. An ideal piece for summer leisure.

Water & Land RYCYCLE ME SURFFLEX TEE (BG01AU27) - ¥7,920 (tax included)

- Colors: WHITE, BLACK

- Sizes: M, L, XL (3 sizes total)

(Design)

A short-sleeve surf tee with striking graphics conveying a message of environmental protection. Features artistic logos encouraging recycling on the left chest and back. With BILLABONG's identity evident in its casual finish, it's versatile for post-surf relaxation and town wear.

Water & Land ORION CIRCLE SURFFLEX TANK (BG01AU28) - ¥7,700 (tax included)

- Colors: WHITE, BLACK

- Sizes: M, L, XL (3 sizes total)

(Design)

Features iconic graphics with Orion Beer's logo arranged in a circle on the chest and back. This design adds a playful touch to casual surf style, enhancing summer leisure and daily scenes.

Water & Land BOARD SHORTS LAYBACKS (BG01AU29) - ¥10,450 (tax included)

- Colors: SAND, BLACK

- Sizes: S, M, L (3 sizes total)

(Design)

Board shorts featuring an eye-catching all-over print with tropical scenery and brand logos. Graphics of palm trees and flowers reminiscent of the tropics add a vibrant accent to beach style. The waist features an easy-adjust drawcord for a comfortable fit.

RASH ZIP HOOD (BG01AU38) - ¥9,460 (tax included)

- Colors: WHITE, BLACK

- Sizes: M, L, XL (3 sizes total)

(Design)

A zip-up rash guard with bold graphics on the front chest and back, fusing the identities of both brands. The hooded design protects skin from the sun, comfortably supporting activities by the sea or pool.

POLYTRUCKER CAP (BG01AU30) - ¥3,960 (tax included)

- Colors: BLACK x WHITE, BLACK

- Sizes: Free

(Design)

A trucker cap made of 100% polyester, offering a light and comfortable fit. Features a prominent BILLABONG arch logo on the front and eye-catching graphics with a message encouraging recycling.

ORION THONGS (BG01AU32) - ¥2,310 (tax included)

- Colors: WHITE

- Sizes: 24, 25, 26, 27, 28cm (5 sizes total)

(Design)

Special edition flip-flops with an iconic can design and logo boldly placed on the footbed, and BILLABONG lettering on the straps. Perfect for relaxing scenes at the beach or poolside.

ORION BEACH TOWEL (BG01AU33) - ¥3,190 (tax included)

- Colors: BEG

- Sizes: Free

(Design)

A beach towel featuring an eye-catching all-over print of hibiscus flowers and palm trees, evoking a tropical atmosphere. This is a collaboration model between Orion Beer, Okinawa's representative beer brand, and BILLABONG. Made of highly absorbent polyester material. The large double-name logo in the center is a great feature.

SUBMARESIBLE HAT (BG01AU35) - ¥5,940 (tax included)

- Colors: BEG, BLACK

- Sizes: Free

(Design)

A safari hat with a sunshade to protect the neck from sunlight. Made of lightweight and durable nylon material, designed for comfort during outdoor and leisure activities. The underside of the brim features an accenting all-over print, and the back has a BILLABONG logo embroidery.

ORION MINI TOTE (BG01CU17) - ¥4,180 (tax included)

- Colors: WHITE, BLUE

- Sizes: Free

(Design)

A mini tote bag made of 100% polyester, offering a lightweight and easy-to-carry size. The front boldly features a limited graphic combining the BILLABONG brand name and Orion Beer logo.

ORION CIRCLE TEE (BG01CU10) - ¥4,950 (tax included)

- Colors: WHITE, BLACK

- Sizes: M, L (2 sizes total)

(Design)

Made with a soft, 100% cotton material for comfortable wear. Features a circle graphic combining the BILLABONG logo and Orion Beer logo on the left chest and back.

ORION ARCH TEE (BG01CU13) - ¥4,730 (tax included)

- Colors: BLACK

- Sizes: M, L (2 sizes total)

(Design)

A playful design on the left chest and back, featuring Orion Beer's logo and can motifs along with BILLABONG's signature arch logo.

RYCYCLE ME TEE (BG01CU20) - ¥4,730 (tax included)

- Colors: WHITE

- Sizes: M, L (2 sizes total)

(Design)

Made with a soft 26-count cotton rib knit material for a comfortable and gentle feel against the skin. Features artwork symbolizing ocean conservation activities and the BILLABONG logo on the left chest and back. An ideal piece for daily use.

ORION CHARA TEE (BG01CU11) - ¥4,950 (tax included)

- Colors: WHITE, BLACK

- Sizes: M, L (2 sizes total)

(Design)

A cropped short-sleeve T-shirt with a noticeable relaxed, wide silhouette. Made of soft, 100% cotton material for comfortable wear. Features playful graphics printed on the left chest and back, showcasing BILLABONG's unique style.

ORION CIRCLE ZIP RASH GUARD (BG01CU22) - ¥8,470 (tax included)

- Colors: WHITE, BLACK

- Sizes: M, L (2 sizes total)

(Design)

A zip rash guard made of quick-drying polyester material, featuring iconic circle logos on the chest and back. Offers a relaxed fit with practical front pockets and thumbholes.

ORION DOG TANK (BG01CU18D) - ¥4,400 (tax included)

- Colors: WHITE, BLACK

- Sizes: S, M, L, 2L, 3L (5 sizes total)

(Design)

A playful design featuring a beer can graphic holding a surfboard. The brand logo is on the back, and the ribbed collar, cuffs, and hem showcase meticulous stitching. A special item to enjoy coordinating with your dog.

Purchase Bonus

Customers who purchase eligible items (Water & Land BOARD SHORTS LAYBACKS (BG01AU29)) on the Orion Beer Official Online Store will receive a set of 2 coozies on a first-come, first-served basis for the first 200 customers!

Release Date

July 7, 2026 (Tuesday) 12:00 PM JST

Sales Locations

- Orion Beer Official Online Store: https://shop.orionbeer.co.jp/

- Orion Official Store Naha: 1-2-21 Asato, Naha City, Okinawa Prefecture

- Orion Official Store Motobu: 148-1 Bise, Motobu Town, Kunigami District, Okinawa Prefecture

- Orion Official Store Nago: 2-2-1 Higashi-e, Nago City, Okinawa Prefecture

- BILLABONG STORE Okinawa Rycom (Okinawa City, Okinawa Prefecture)

- BILLABONG STORE Shonan (Fujisawa City, Kanagawa Prefecture)

- BILLABONG STORE Kamakura (Kamakura City, Kanagawa Prefecture)

- BOARDRIDERS Kawasaki Store (Kawasaki City, Kanagawa Prefecture)

- BOARDRIDERS Osaka Store (Osaka City, Osaka Prefecture)

About BILLABONG

Founded in 1973 on the Gold Coast, Australia. It all began with simple board shorts and hand-knitted bikinis created on founder Gordon Merchant's kitchen table. Billabong leads the world of apparel and accessories rooted in surf culture with one simple mission: "To inspire the next generation who will carry the future through innovative surf culture." Every action Billabong takes and every product it creates is woven with the brand's identity and philosophy. "Easy to wear at the beach, relaxing, passionate, playful, and comfortable." Billabong's apparel and swimwear support everyone who loves the ocean.

- Official Online Store: https://boardriders.co.jp/pages/billabong

- MEN’S: https://www.instagram.com/billabong_japan/

- WOMEN’S: https://www.instagram.com/billabongwomensjp/

Filming Location

The Orion Hotel Motobu Resort & Spa

Ocean Expo Park (Okinawa Commemorative National Government Park)