New Release: 'Orion 75BEER Pilsner' Featuring Amber Hue Inspired by Nago Bay Sunset and Mellow Aroma

Orion Breweries, Ltd. will launch 'Orion 75BEER Pilsner' on Tuesday, July 7, 2026, in Okinawa Prefecture, the Amami Islands region, and through its official online shop.

'75BEER' is a premium brand crafted by Orion's brewers using strictly selected ingredients and methods under the concept of 'freely enjoying beer in Okinawa.' The newly released 'Orion 75BEER Pilsner' features a revamped recipe. By utilizing rare Australian hops and the compatible specialty malt 'Red X,' the flavor has evolved to offer a gorgeous, mellow aroma and deep richness.

'Red X' is a special malt that provides a savory, malt-derived body along with floral aromas reminiscent of sherry and passion fruit. The vivid amber color of the brew represents the sunset over Nago Bay. Upon tasting, a refreshing citrus scent typical of 75BEER—reminiscent of Shikuwasa—spreads through the mouth, followed by a slow layering of mellow fragrance and rich flavor.

The packaging design features a deep crimson background inspired by the Nago Bay sunset. The center motifs include the Nago cityscape and Nago Bay, decorated with hibiscus illustrations and the Nago City brewing icon to represent the brand's hometown scenery.