High Satisfaction 'NISA Securities Company/Bank' Ranking: Securities Company is Rakuten Securities for the 3rd Consecutive Year Overall No. 1, Bank is PayPay Bank for the First Time Overall No. 1 (Oricon Customer Satisfaction® Survey)

NISA Image (from Photo AC)

Oricon Inc. (Headquarters: Minato-ku, Tokyo; President and CEO: Naoya Sato; Abbreviation: Oricon) announced the results of the 'NISA Securities Company/Bank' customer satisfaction survey conducted by its group company, oricon ME Inc., on July 1, 2026 (Wed) at 2:00 PM on the official "Oricon Customer Satisfaction®" website. The survey targeted actual service users and was conducted from a third-party perspective. The ranking results are as follows:

'NISA Securities Company' Overall Ranking (2026 Oricon Customer Satisfaction® Survey)

TOPICS

'NISA Securities Company'

Rakuten Securities Ranks Overall No. 1 for the 3rd Consecutive Year, Highly Rated for 'Ease of Operation'

Matsui Securities Ranks No. 1 for 'Information Provided' for the First Time

SBI Securities Ranks No. 1 for 'Products Handled' for the 3rd Consecutive Year

PayPay Securities Ranks No. 1 for 'Account Opening' for the 2nd Consecutive Year

Highly Rated GMO Click Securities Ranks No. 1 in the 'Online Trading' Category

'NISA Bank' Overall Ranking (2026 Oricon Customer Satisfaction® Survey)

TOPICS

'NISA Bank'

PayPay Bank Ranks Overall No. 1 for the First Time

Ranked No. 1 in all evaluation categories, including 'Account Opening' and 'Ease of Operation'

Fukuoka Bank Ranks for the First Time After Meeting Required Number of Users from Previous High Ratings

MUFG Bank Ranks No. 1 for '30s' and '40s'

Japan Post Bank Ranks No. 1 for 'Investment Beginners' in Level-Based Rankings for the 2nd Consecutive Year

▶ Regional Rankings Announced for the First Time!

Many Local Companies Achieve No. 1 Rankings

Hokkaido: Hokkaido Bank Ranks No. 1

Koshinetsu/Hokuriku: Hachijuni Nagano Bank Ranks No. 1

Tokai: Juroku Bank Ranks No. 1

Kinki: Kansai Mirai Bank and Nanto Bank Tie for No. 1

Chugoku/Shikoku: Iyo Bank Ranks No. 1

Kyushu/Okinawa: Fukuoka Bank Ranks No. 1

Ranking Composition: ■ Overall ■ By Evaluation Category (Total 7 items*): 'Account Opening', 'Products Handled', 'Ease of Operation', 'Ease of Earning Points', 'Information Provided', 'Support System', 'System/Security' (*'Bank' category excludes 'Ease of Earning Points', totaling 6 items) ■ By Segment: 'By Age', 'By Level', 'By Transaction Method', 'By Usage Type', 'By Region' ('By Region' announced for 'Bank' only)

'NISA Securities Company'

This ranking for 'NISA Securities Company' is based on survey results from 8,234 users nationwide, aged 18-74, who have newly opened an account for the new NISA system introduced on January 1, 2024, and are currently engaged in asset management or trading with a securities company.

Rakuten Securities Ranks Overall No. 1 for the 3rd Consecutive Year, Highly Rated for 'Ease of Operation' and 'Ease of Earning Points'

Rakuten Securities has secured the overall No. 1 position for the third consecutive year.

In the ranking by evaluation category, it achieved No. 1 for the third consecutive year in two categories: 'Ease of Operation' and 'Ease of Earning Points' out of a total of seven categories.

In terms of segments, it also ranked No. 1 in the 'Investment Beginners*' category for the third consecutive year, as well as in the '20s', '50s', and '60s and over' age groups, and the 'Smartphone Site' usage type.

*Category for users within 12 months of starting investment.

'NISA Securities Company' Overall Ranking with Previous Rank (2026 Oricon Customer Satisfaction® Survey)

~ User Reviews for Rakuten Securities ~

"Easy to use with the app, and easy for beginners to understand. Credit card payments are also possible for some services, so I can earn points, and I can also invest with points (50s, Female)"

"Even as a first-timer, I can trade easily. It became a good opportunity for NISA (60s and over, Female)"

"It's beneficial for those who consolidate within the Rakuten ecosystem. I can use points for regular investments, so there's no waste (40s, Female)"

Matsui Securities Ranks No. 1 for 'Information Provided' for the First Time

Following that, Matsui Securities ranked second overall. This marks their third consecutive year in the overall top 3. In the ranking by evaluation category, they achieved No. 1 for 'Information Provided' for the first time, No. 1 for 'Support System' for the third consecutive year, and No. 1 for 'System/Security' for the second consecutive year. Furthermore, their score for 'Support System' increased by +2.0 points from the previous period.

~ User Reviews for Matsui Securities ~

"Free trading fees and robust support system, so I can confidently recommend it to beginners (40s, Female)"

"Online trading only, the app is easy to use and security is solid (60s and over, Female)"

SBI Securities Ranks 3rd Overall, No. 1 in 'Products Handled'

SBI Securities ranked third overall. In the evaluation category ranking, they achieved No. 1 for 'Products Handled' for the third consecutive year. In terms of segments, they ranked No. 1 in the 'Smartphone App' usage type.

~ User Reviews for SBI Securities ~

"There are many products to choose from, making it easy to find one that suits me (40s, Male)"

"Compared to other securities companies, the fees are cheaper. Also, the number of products is abundant (20s, Male)"

'NISA Securities Company' Evaluation Category Ranking (2026 Oricon Customer Satisfaction® Survey)

Following that, Monex Securities ranked fourth overall. In terms of segments, they achieved No. 1 in the 'PC Site' usage type.

~ User Reviews for Monex Securities ~

"The integration with d Card and d Point is excellent (60s and over, Male/PC Site)"

"Approximately 5,000 US stock listings, a rich selection. Transaction fees for US stocks within the NISA account are free. It's good that points are earned just by holding investment trusts (50s, Male/PC Site)"

PayPay Securities Ranks No. 1 for 'Account Opening' for the 2nd Consecutive Year

PayPay Securities ranked fifth overall. In the evaluation category, they achieved No. 1 for 'Account Opening', which evaluates factors such as 'ease of account opening procedures'.

~ User Reviews for PayPay Securities ~

"Account opening was easy, and the method for purchasing products was easy to understand. It was helpful to be able to experience it with point investments before opening a securities account (50s, Female)"

"Easy to open and manage NISA accounts on a smartphone. Small investments are possible from 100 yen, making it suitable for beginners. Operations are intuitive and easy to understand (30s, Male)"

Mitsubishi UFJ Morgan Stanley Securities Ranks 7th Overall, Moving Up from Previous High Ratings

Mitsubishi UFJ Morgan Stanley Securities, previously a highly rated company, ranked seventh overall after meeting the required number of participants.

~ User Reviews for Mitsubishi UFJ Morgan Stanley Securities ~

"At a bank branch, I can consult with a securities advisor together with the branch representative (60s and over, Male)"

"I have a dedicated sales representative who provides detailed investment support (50s, Male)"

'NISA Securities Company' Age-Based Ranking (2026 Oricon Customer Satisfaction® Survey)

'NISA Securities Company' Segment Ranking (2026 Oricon Customer Satisfaction® Survey)

Survey Overview: 2026 Oricon Customer Satisfaction® Survey 'NISA Securities Company'

Announcement Date: 2026/07/01 ■ Survey Organizer: oricon ME Inc. ■ Survey Method: Internet Survey

Sample Size: 8,234 people ■ Minimum Required Participants: 100+ ■ Number of Companies (Services) Surveyed: 28

Definition: Securities companies licensed by the Financial Services Agency that handle the new NISA system introduced on January 1, 2024.

However, securities companies that only support in-person account opening and trading are excluded.

Survey Period: 2026/03/02–2026/03/23, 2025/03/13–2025/04/04

Survey Participants: Gender: Not specified Age: 18-74 Region: Nationwide

Conditions: Must meet all the following conditions:

1) Have newly opened an account for the new NISA system introduced on January 1, 2024, with a securities company.

2) Currently engaged in asset management or trading.

URL: https://life.oricon.co.jp/rank_nisa/#1

'NISA Bank'

This ranking for 'NISA Bank' is based on survey results from 6,411 users nationwide, aged 18-74, who have newly opened an account for the new NISA system introduced on January 1, 2024, and are currently engaged in asset management or trading with a bank.

PayPay Bank Ranks Overall No. 1 for the First Time, Achieving No. 1 in All Evaluation Categories

This time, PayPay Bank has achieved the overall No. 1 position for the first time since the survey began. In the ranking by evaluation category, they ranked No. 1 in all categories: 'Account Opening', 'Products Handled', 'Ease of Operation', 'Information Provided', 'Support System', and 'System/Security'.

Notably, the score difference for 'Ease of Operation' was 2.6 points ahead of the second-place finisher, showing a particularly large margin among the categories where PayPay Bank secured the No. 1 position.

Many users also provided feedback such as "easy and understandable."

In terms of segments, they ranked No. 1 in the 'Smartphone App' usage type.

'NISA Bank' Overall Ranking with Previous Rank (2026 Oricon Customer Satisfaction® Survey)

~ User Reviews for PayPay Bank ~

"I was a complete beginner, but I managed to complete everything from account setup to purchase (60s and over, Male)"

"The app's operation allows for quick decisions and timely actions, which is a key point (60s and over, Male)"

"Can also invest with PayPay points (50s, Male)"

Fukuoka Bank Ranks 2nd Overall, Moving Up from Previous High Ratings

Fukuoka Bank ranked second overall, moving up from being a highly rated company in the previous survey after meeting the required number of participants. Users provided positive feedback regarding the "thoroughness of support."

~ User Reviews for Fukuoka Bank ~

"I had no knowledge of NISA, but they explained it to me carefully. The app makes it easy to view my investments (40s, Female)"

"During in-person consultations, they patiently and clearly explained everything to me, a novice (60s and over, Male)"

Resona Bank Ranks 3rd Overall

Resona Bank ranked third overall. Their overall score increased by +2.6 points from the previous period, moving up from fourth overall to third overall this time.

~ User Reviews for Resona Bank ~

"There are several bank locations, making it easy to visit. The explanations were easy to understand (60s and over, Female)"

"The variety of investment products and the explanations from the staff were easy to understand (50s, Female)"

MUFG Bank Ranks 5th Overall, No. 1 in '30s' and '40s' Age Groups

MUFG Bank ranked fifth overall. In terms of segments, they achieved No. 1 in the '30s' and '40s' age groups.

~ User Reviews for MUFG Bank ~

"Account opening was very smooth. It's easy to use and view within the app for the internet banking I usually use (40s, Female)"

"The NISA product selection is not too large and is simple, so it doesn't take too much time to choose. I have a representative at a physical branch who can provide consultation. This is helpful for investment beginners (40s, Male)"

Following that, Sumitomo Mitsui Banking Corporation ranked seventh overall. In terms of segments, they ranked No. 1 for the second consecutive year in the '50s' age group and the 'PC Site' usage type.

Japan Post Bank, which ranked tenth overall, achieved No. 1 for the second consecutive year in the 'Investment Beginners' level-based category, which targets users within 12 months of starting investment, and also ranked No. 1 in the '40s' age group.

~ User Reviews for Sumitomo Mitsui Banking Corporation ~

"During account opening, the advisor's explanation was very clear, and I was able to start with a good understanding (50s, Female)"

"They offer flexible support, including in-person, remote, and weekend services (50s, Female)"

~ User Reviews for Japan Post Bank ~

"I found online explanations difficult and felt hesitant, so it was good to receive explanations in person until I was satisfied. Japan Post Bank is nationwide, so it provides a sense of security (60s and over, Female)"

"They explained everything thoroughly and clearly to a novice like me when opening an account (40s, Male)"

'NISA Bank' Evaluation Category Ranking (2026 Oricon Customer Satisfaction® Survey)

'NISA Bank' Segment Ranking (2026 Oricon Customer Satisfaction® Survey)

First Announcement: Regional Rankings

Many Local Companies Achieve No. 1 Rankings

In 'Hokkaido', Hokkaido Bank, headquartered in Sapporo, Hokkaido, ranked No. 1. In 'Tohoku', Japan Post Bank ranked No. 1. In 'Kanto', Resona Bank ranked No. 1. In 'Koshinetsu/Hokuriku', Hachijuni Nagano Bank, headquartered in Nagano City, Nagano Prefecture, ranked No. 1. In 'Tokai', Juroku Bank, headquartered in Gifu City, Gifu Prefecture, ranked No. 1. In 'Kinki', Kansai Mirai Bank, headquartered in Osaka City, Osaka Prefecture, and Nanto Bank, headquartered in Nara City, Nara Prefecture, tied for No. 1. In 'Chugoku/Shikoku', Iyo Bank, headquartered in Matsuyama City, Ehime Prefecture, ranked No. 1. In 'Kyushu/Okinawa', Fukuoka Bank, headquartered in Fukuoka City, Fukuoka Prefecture, ranked No. 1.

'NISA Bank' Regional Ranking (2026 Oricon Customer Satisfaction® Survey)

Survey Overview: 2026 Oricon Customer Satisfaction® Survey 'NISA Bank'

Announcement Date: 2026/07/01 ■ Survey Organizer: oricon ME Inc. ■ Survey Method: Internet Survey

Sample Size: 6,411 people ■ Minimum Required Participants: 100+ ■ Number of Companies (Services) Surveyed: 65

Definition: Banks registered with the Financial Services Agency that handle the new NISA system introduced on January 1, 2024.

However, the following are excluded:

1) Banks that only provide guidance on financial products handled by securities companies as part of financial product intermediary services.

2) Banks that only support in-person account opening and trading.

3) Credit unions, labor banks.

Survey Period: 2026/03/02–2026/03/23, 2025/03/13–2025/04/04

Survey Participants: Gender: Not specified Age: 18-74 Region: Nationwide

Conditions: Must meet all the following conditions:

1) Have newly opened an account for the new NISA system introduced on January 1, 2024, with a bank.

2) Currently engaged in asset management or trading.

URL: https://life.oricon.co.jp/rank_nisa/#2