on the bakery Inc. to Speak at "EC & SNS HACK 2026 Spring"

on the bakery Inc. (Headquarters: Yokohama City, Kanagawa Prefecture) is pleased to announce its participation in the online conference "EC & SNS HACK 2026 Spring ~BtoC Marketing x New Fiscal Year Strategy Update Day~" hosted by Maclogi Inc.

This event is an online conference held over two days, Wednesday, April 8 and Thursday, April 9, 2026. Day 1, "EC HACK," will focus on maximizing profits and automation, while Day 2, "SNS HACK," will feature practitioners in each field speaking on strategies to convert SNS engagement into sales. on the bakery Inc. will speak on Day 2, "SNS HACK," where CEO Hiroya Ido will give a presentation on the theme of SNS sales improvement and customer insight utilization.

Our presentation is scheduled for Thursday, April 9, 2026, from 11:20 to 11:45. The session title is "[SNS Sales UP & Customer Insights] Online Gacha & Diagnostic Content as a 'Data Foundation' Beyond Contact Creation." On the organizer's page, it is stated that the presentation will introduce practical measures to increase followers on SNS and convert them into sales using "Croissant," a no-code tool for creating online gacha and diagnostic content. Furthermore, it will explain how to utilize acquired data as a "data foundation" for customer insights by real-time linking it to LINE CRM and customer CRM/DB through the newly installed Webhook.

SNS strategies are increasingly important to be designed with not only brand awareness but also sales and LTV improvement in mind. This presentation will convey the concept of integrating customer contact creation, data acquisition, analysis, and utilization, rather than simply ending online gacha and diagnostic content as mere campaign measures. It will provide concrete hints for companies considering SNS operations, improving purchase funnels, and enhancing customer understanding.

Presentation Overview

Event Name

EC & SNS HACK 2026 Spring ~BtoC Marketing x New Fiscal Year Strategy Update Day~

Date and Time

Day 1 EC HACK: Wednesday, April 8, 2026, 10:00-17:00

Day 2 SNS HACK: Thursday, April 9, 2026, 10:00-17:00

Format

Online event

Organizer

Maclogi Inc.

Our Presentation Date and Time

Thursday, April 9, 2026, 11:20-11:45

Speaker

Hiroya Ido (CEO, on the bakery Inc.)

Session Title

[SNS Sales UP & Customer Insights] Online Gacha & Diagnostic Content as a 'Data Foundation' Beyond Contact Creation

Content to be presented at the seminar

In this session, on the bakery Inc. will explain how to leverage "Croissant," a tool developed and provided by the company, to connect SNS touchpoint creation to sales, and how to develop acquired data for customer understanding and CRM utilization.

Specifically, we will introduce practical methods, including the concept of follower acquisition and participation promotion using online gacha and diagnostic content, key points for posting and funnel design, basics of measurement design, and real-time integration with LINE CRM and customer CRM/DB using Webhook. We will also touch upon concrete examples that lead to repeat purchases and LTV improvement.

Recommended for

• EC and marketing managers who want to connect SNS measures to sales

• Those who want to go beyond follower acquisition to customer understanding and CRM utilization

• Those interested in campaign measures utilizing online gacha and diagnostic content

• Those who want to connect SNS touchpoints to purchase funnels and LTV improvement

For seminar details and registration, please click the button below.

About "Croissant"

"Croissant" is a no-code marketing tool developed and provided by on the bakery Inc. that allows users to create online gacha, diagnostic, and survey content. It is used by corporations, local governments, idol management companies, and creators for campaign measures, SNS-linked projects, and creating customer touchpoints.

Effects and Features of "Croissant"

"Croissant" is a tool that allows companies to create online gacha and diagnostic content.

By conducting gacha and surveys online, it captures users' true opinions and improves the "rate and quantity" of web marketing.

Introducing 4 features of "Croissant"

1. 3 types of content customizable to your company's specifications!

With "Croissant," you can create three types of content with a single account: "Original Diagnostics" that users can enjoy by answering questions, "Original Gacha" where you can freely set probabilities and effects, and "Survey Content" that can be customized to your company's specifications.

You can effectively operate by changing content monthly as needed, or by increasing the number of public slots to deploy multiple contents simultaneously.

2. Achieve lead acquisition linked to marketing measures

By linking "Croissant" with official LINE accounts or setting up pathways to encourage X (formerly Twitter) and Instagram follows, you can expand SNS touchpoints. Furthermore, you can acquire user information by preparing a uniquely configured form before users utilize diagnostic or gacha content.

"Croissant"'s strength lies in its ability to achieve lead acquisition linked to marketing measures through natural funnels.

3. Report function that shows user usage at a glance

User data, such as gacha and diagnostic content users, can be viewed in reports.

Various data can be extracted, including "number of diagnostic/gacha users," "number of official LINE friends added," "number of transitions to SNS follow pages," and "distribution of each result/question." CSV data is updated in real-time, and other usage data is automatically updated every 5 minutes, accelerating the visualization of content effectiveness.

4. Can be published in as little as 1 day. Execute measures speedily

Various contents of "Croissant" can be created and published in just 3 steps.

1. Select app type

2. Select design template

3. Set content and publish

It can be released in as little as 1 day, allowing for flexible response to timely campaigns and promotions. It supports the speedy execution of marketing measures.

The annual cost of "Croissant" is approximately 650,000 yen, including the initial fee.

The monthly fee starts from 50,000 yen, making it a reasonable price setting.

You can rest assured regarding cost.

About on the bakery Inc.

Our company develops and provides "Croissant" with the mission of "We, the creators, immerse ourselves, and captivate those who pick it up."

"Croissant," which allows anyone to easily create online gacha and diagnostic apps, aims to be introduced by 1,000 companies by fiscal year 2026.

Company Name: on the bakery Inc.

Representative: Hiroya Ido, Representative Director

Location: Ocean Gate Minatomirai 8F, 3-7-1 Minatomirai, Nishi-ku, Yokohama City, Kanagawa Prefecture

Business Activities: Development and provision of proprietary marketing tools, SNS marketing support

URL: https://www.onthebakery.co.jp/