Ono Photo Studio Updates Official App 'OPS connect' with New 'OPS Point' Loyalty System and Coupon Features

Ono Photo Studio Co., Ltd. has updated its official smartphone app, 'OPS connect,' introducing the group-wide loyalty point system 'OPS Point' and exclusive app-only coupons. The update supports up to 3.5% point returns and exchange with BABY365 points, aiming to enhance convenience and customer experience across all group facilities.
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  • 📰 Published: May 22, 2026 at 00:41
  • 🔍 Collected: May 21, 2026 at 16:02
  • 🤖 AI Analyzed: May 21, 2026 at 17:00 (58 min after Collected)
Ono Photo Studio Co., Ltd. (Headquarters: Hitachinaka City, Ibaraki Prefecture), which operates photo studios, kimono rental services, and bridal businesses, announced the update of its official smartphone app, 'OPS connect,' with the addition of the Ono Photo Studio Group's common point system, 'OPS Point,' and new app-exclusive coupon features.

With this update, customers can now earn points based on their spending and use them for payments across all Ono Photo Studio Group brands and facilities. This initiative aims to make services such as commemorative photo shoots, costume rentals, banquet halls, and accommodations more accessible for customers and their families, providing higher added value.

■ About 'OPS Point'
'OPS Point' is a loyalty system that can be used across all Ono Photo Studio Group services.

- Earning Points: Points are awarded based on the amount spent on photo shoots, product purchases, kimono rentals, accommodations, etc.
- Point Return Rate: Members of the kids' studios 'Studio Cocoa' and 'Gran Photo Ono Photo Studio,' as well as premium members of the kimono rental service 'Hatachi Furisode-kan Az,' receive increased point rates. Further increases apply based on the number of brands used within the group, resulting in a maximum return rate of 3.5%.
- Using Points: Points can be used for future payments at a rate of 1 point = 1 yen.

■ Update Campaign
Customers who had already installed the app and completed their first login by May 20, 2026, the day before the update release, will be granted commemorative points:
- Users not linked to LINE: 100 points
- Users linked to LINE: 600 points

■ App Features
1. Group-wide points usable across all brands.
2. Increased return rates for multi-brand usage.
3. Maximum 3.5% point return.
4. Efficient family-based point management.

■ Integration with 'BABY365'
The system now supports point exchange with the photobook app 'BABY365,' also operated by the group:
- BABY365 points to OPS Point: 1:1 exchange
- OPS Point to BABY365 points: 1:1.1 (10% bonus)

■ App-Exclusive Coupons
The app will distribute digital coupons for various brands and stores, offering discounts such as 10% off album products or special shooting benefits.

■ LINE Official Account Integration
Linking with the official LINE account allows for easy communication with stores. Additional bonus points are available upon linking, with up to 3,000 points for 'Hatachi Furisode-kan Az' and up to 500 points for 'Studio Cocoa' and 'Gran Photo Ono Photo Studio.'

FAQ

What features does the OPS connect app offer?

It allows users to earn and spend group-wide loyalty points and access app-exclusive digital coupons.

What is the maximum point return rate?

The return rate depends on spending, membership status, and the number of brands used, reaching up to 3.5%.

How can I exchange points with BABY365?

You can exchange points via the app. BABY365 points to OPS Point is 1:1, and OPS Point to BABY365 is 1:1.1.