ONO Trading Co., Ltd. (Headquarters: Minato-ku, Tokyo) is pleased to announce that as the official Japanese distributor for "BIGBIG WON," a brand globally recognized by gamers for its innovative controller technology, we will be offering the next-generation multi-function pro controller "BIGBIG WON CHOCO Controller" at a special limited-time price as part of a special project linked to the July major EC sale.

"Grinding in RPGs is tedious," "I can't input fighting game combos accurately every time," "My fingers hurt from rapid button presses" – these common gamer frustrations are smartly resolved by the advanced macro function, capable of registering up to 128 steps, and the extra-large back buttons. Despite its adorable pastel blue and white design, this pro-spec controller transforms "grind games" into "fun games."

Sale Period: Special Project Linked to July Major EC Sale (Rakuten Ichiba Exclusive)

Early Bird Special Price: July 7, 2026 (Tue) 0:00 AM - July 9, 2026 (Thu) 11:59 PM Main Sale Special Price: July 10, 2026 (Fri) 0:00 AM - July 13, 2026 (Mon) 11:59 PM

Campaign Site URL:

Blue: https://item.rakuten.co.jp/onostore/ono00323/ White: https://item.rakuten.co.jp/onostore/ono00215/

〇 Four Decisive Reasons to Choose the BIGBIG WON CHOCO

[1] 128-Step Macro x Back Buttons – "Grind Games" Become One-Tap Operations

From RPG grinding and social game farming to complex fighting game combos, register up to 128 steps of operations on the extra-large back buttons. The precise recording of input intervals and rhythms allows for the faithful reproduction of natural human input.

Be completely freed from the "same operation again..." feeling of repetitive tasks.

[2] Intuitive Setup with Dedicated App – Smooth Adjustments Without Pausing the Game

Intuitively control macro editing, stick sensitivity, and vibration intensity from your smartphone using the "BIGBIG WON Assistant" app. Settings can be changed in real-time without interrupting your game.

There's no need to worry about pro controller settings being difficult.

[3] Compatible with Switch, PC, and Smartphones – Conquer All Environments with One Controller

Fully compatible with Switch / Switch 2 / Windows / iOS / Android. Save up to 4 profiles on the controller for instant switching between titles, such as "for Switch RPGs" or "for PC FPS."

No need to buy separate controllers for each device anymore.

[4] Cute Appearance x Professional Specs – A Serious Device You Won't Regret Buying for Its Looks

Featuring an adorable pastel-colored body packed with a high-performance gyro, 4-level vibration, NFC, a large 850mAh battery, and both wired/wireless connectivity. This is a professional-grade controller for comfortable extended play.

Experience its true power – it's "not just cute."

〇 A Perfect Opportunity to Re-evaluate Your "Grind Game Environment" with the Special Sale Linked to the July Major EC Sale!

We are offering the 128-step macro-equipped pro controller, which can significantly reduce the stress of "grinding," "farming," and "rapid button presses" with a single device, at a special Rakuten Ichiba Shopping Marathon price only achievable by the official Japanese distributor.

This controller is highly recommended for those who want to streamline the repetitive parts of their gameplay and allocate more playtime to "enjoyment," and for those who want to play games longer while reducing strain on their fingers and wrists.

The special price will end with the sale, so we recommend making your decision promptly.

Sale Period: Special Project Linked to July Major EC Sale (Rakuten Ichiba Exclusive)

Early Bird Special Price: July 7, 2026 (Tue) 0:00 AM - July 9, 2026 (Thu) 11:59 PM Main Sale Special Price: July 10, 2026 (Fri) 0:00 AM - July 13, 2026 (Mon) 11:59 PM

Campaign Site URL:

Blue: https://item.rakuten.co.jp/onostore/ono00323/ White: https://item.rakuten.co.jp/onostore/ono00215/

------- Product Overview -----------------------------------------------------------

<Product Details>

Product Name: BIGBIG WON CHOCO Controller

Supported OS/Versions

Switch / Switch 2 / Windows 10 or later / Android / iOS

Communication Standards: Bluetooth / USB Wired Connection

Contents

- "BIGBIG WON CHOCO Controller" Main Unit

- Type-C Charging Cable

- Instruction Manual

Specifications

Color Variations: Pastel Blue, White

Battery: 850mAh Large Capacity Built-in Battery (USB Charging Compatible)

Sticks: Smooth Analog Sticks (Dead Zone and Sensitivity Adjustment Compatible)

Back Buttons: 2 Extra-Large Back Buttons (Macro, Rapid Fire, Remapping Compatible)

Macro: Up to 128 Steps Recording/Playback Compatible

Vibration: Dual Rotor Motors Equipped (4-Level Vibration: Off/Low/Medium/High)

Gyro: Built-in Gyro Sensor

Rapid Fire: Turbo (Rapid Fire) Function Equipped

NFC: Reading Compatible

Onboard Memory: 4 Profiles Save/Switch Compatible

Dedicated App: BIGBIG WON Assistant (iOS/Android Compatible, Real-time Setting Changes)

Other Functions: One-Press Wake-up Function, One-Click Screenshot

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------- Contact Information for This Matter -----------------------------------

Product Name: BIGBIG WON Controller

Official Japanese Distributor: BIGBIG WON

Company Name: ONO Trading Co., Ltd.

Address: VORT Akasaka-Mitsuke 4F, 3-11-15 Akasaka, Minato-ku, Tokyo

Business Activities: Import and Trading Business

TEL: 03-6869-0665 (Main)

Reception Hours: Weekdays 10:00 AM - 5:00 PM

HP: https://www.ono-boeki.com

E-mail: info@ono-corp.com

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* "Nintendo Switch" and "Nintendo Switch 2" are trademarks or registered trademarks of Nintendo Co., Ltd.

* "Bluetooth" is a registered trademark of Bluetooth SIG, Inc.

* Other company names and product names mentioned are trademarks or registered trademarks of their respective companies.

FACT BOX

  • Source: PR TIMES
  • Category: PR
  • Organizations: BIGBIG WON / Bluetooth SIG, Inc.