Okada Aiyon Establishes New Tagline 'Blue Pride'

Okada Aiyon Corporation (Headquarters: Minato-ku, Osaka; President: Yuji Okada) established 'Blue Pride' as its new tagline on April 1, 2026. This tagline expresses our confidence in technology and quality, as well as our pride in manufacturing, which are embedded in our corporate color, 'Okada Blue.' Okada Blue is not just a product color; it symbolizes our commitment to continuously providing products that customers can choose with peace of mind.

Tagline: 'Blue Pride - Taking Pride in Okada Blue -'

Brand Statement: Okada Blue is more than just a color. It is a symbol of our stance of facing manufacturing head-on and delivering products to our customers with responsibility. It is a promise to continue providing products that everyone can choose with confidence. We will continue to value communication with our customers, face technological evolution, social changes, and customer needs, and strive to provide better products with a comprehensive support system. That is Okada Aiyon's 'Blue Pride.' Our challenge is just the beginning. Bringing Okada Blue to the world, and to the future.

Future Outlook: Under the concept of the new tagline 'Blue Pride,' Okada Aiyon will strive to provide products that satisfy our customers with unchanging quality and a continuously evolving stance.

About Okada Aiyon: Since its founding in 1938, the company has been a manufacturer specializing in the production, sales, and maintenance of construction machinery attachments such as crushers and hydraulic breakers. While maintaining the top domestic market share in demolition environment attachments, we are also focusing on the forestry machinery field and expanding into overseas markets. Aiming to realize our group management philosophy of being a 'company with existence value in society,' we will strive to improve corporate value through business expansion while fulfilling our social responsibilities in accordance with our medium-to-long-term management plan, 'VISION 30.'