Oisix Ra Daichi Certified as Supporter of Niigata's "R10 Project," Accelerating Efforts to Improve Food Self-Sufficiency Based on Comprehensive Partnership Agreement with Niigata Prefecture
Oisix Ra Daichi has been certified as a supporter of Niigata Prefecture's "R10 Project," aiming to increase food self-sufficiency by promoting domestic rice flour. The company will accelerate its initiatives through its Oisix service and the baseball team Oisix Niigata Albirex BC, reinforcing its partnership with the prefecture.
📋 Article Processing Timeline
- 📰 Published: April 15, 2026 at 22:00
- 🔍 Collected: April 15, 2026 at 13:31
- 🤖 AI Analyzed: April 19, 2026 at 13:02 (95h 30m after Collected)
Oisix Ra Daichi Co., Ltd. (Headquarters: Shinagawa-ku, Tokyo; President and CEO: Kohei Takashima, hereinafter referred to as 'the Company') is pleased to announce that it has been certified as a supporter company for the 'R10 Project' (hereinafter referred to as 'R10 Project'), promoted by Niigata Prefecture, as of April 10, 2026.
The Company concluded a comprehensive cooperation agreement with Niigata Prefecture on April 3rd of this year. Participation in this project is an initiative that embodies 'promotion of sales of prefectural agricultural, forestry, and fishery products,' one of the cooperation items.
Through product development and sales on 'Oisix,' which the Company operates, and through stadium planning and development/supervision of stadium gourmet for the professional baseball team 'Oisix Niigata Albirex Baseball Club' (hereinafter referred to as 'Albirex BC'), for which it serves as the main sponsor, we will promote concrete actions towards improving Japan's food self-sufficiency.
URL: https://www.pref.niigata.lg.jp/sec/syokuhin/0806843.html
■What is an 'R10 Project' Supporter Company?
Niigata Prefecture is promoting the 'R10 Project,' which aims to replace over 10% of wheat flour made from imported wheat with domestic rice flour, in order to improve Japan's food self-sufficiency rate, which is at one of the lowest levels among major developed countries (FY Reiwa 6: 38% on a calorie basis (*)).
This project is based on three pillars: 1) Cultivation of large-volume users, 2) Development of a wide range of demand, and 3) Promotion for household use. Companies and organizations that agree with the purpose and actively work to promote the use and appeal of rice flour will be certified as 'R10 Project Supporter Companies.'
The Company has now been certified as a supporter company for this project, together with Niigata Professional Baseball Co., Ltd. (Headquarters: Niigata City, Niigata Prefecture; President and CEO: Takushi Ikeda), which jointly operates Albirex BC.
(Quoted from Niigata Prefecture HP: https://www.pref.niigata.lg.jp/sec/syokuhin/1356835185542.html)
(* Quoted from data released by the Ministry of Agriculture, Forestry and Fisheries: https://www.maff.go.jp/j/press/kanbo/anpo/251010.html)
■Regarding Future Initiatives
We will contribute to the development of new demand for rice flour through the development and launch of rice flour products on 'Oisix,' which we operate, and through the supervision and development of stadium gourmet at Albirex BC, which we jointly manage.
[Developments on Oisix]
Our food delivery service 'Oisix' has previously developed and sold 'Fluffy Busse,' a product made with Niigata-grown rice flour. As a new product, on April 16, 2026 (Thursday), we will launch 'Niigata Nagaoka Specialty! Ginger Lightly Seasoned Soy Sauce Ramen,' made with Niigata-grown rice flour. This product is themed after Nagaoka Ginger Soy Sauce Ramen, one of Niigata's five major ramen styles, allowing you to enjoy the local flavor without going to Niigata. The noodles use Niigata-grown rice flour, and you can enjoy the chewy texture along with a ginger-flavored, MSG-free ramen soup.
[Product Overview]
Product Name: Niigata Nagaoka Specialty! Ginger Lightly Seasoned Soy Sauce Ramen
Sales Price: 523 yen (tax included)
Sales Period: April 16, 2026 (Thursday) 10:00 ~
Overview: A set of MSG-free soy sauce ramen soup with a hint of ginger and raw Chinese noodles made with rice flour. It is a Niigata Nagaoka-style ginger soy sauce ramen.
* Product information is subject to change without notice.
[Initiatives at Oisix Niigata Albirex Baseball Club]
So far, Albirex BC has worked to increase awareness of rice flour by featuring 'Komepanman,' Niigata Prefecture's rice flour PR character, and by selling 'Fluffy Busse,' previously sold on Oisix, at games.
Going forward, we will further collaborate with Albirex BC to develop new rice flour menu items and conduct PR activities. By adding a 'delicious rice flour experience' to the enjoyment of watching baseball games, we will accelerate the expansion of rice flour consumption, which Niigata proudly offers to the world, and contribute to the improvement of the local community's food self-sufficiency.
▲ Komepanman and Shungo Takahashi, a player from Niigata Prefecture, participating in the first pitch.
■About the Food Delivery Service "Oisix"
Established in 2000. With the concept of 'Ingredients that the producer can give to their own children, to the table.'
The Company concluded a comprehensive cooperation agreement with Niigata Prefecture on April 3rd of this year. Participation in this project is an initiative that embodies 'promotion of sales of prefectural agricultural, forestry, and fishery products,' one of the cooperation items.
Through product development and sales on 'Oisix,' which the Company operates, and through stadium planning and development/supervision of stadium gourmet for the professional baseball team 'Oisix Niigata Albirex Baseball Club' (hereinafter referred to as 'Albirex BC'), for which it serves as the main sponsor, we will promote concrete actions towards improving Japan's food self-sufficiency.
URL: https://www.pref.niigata.lg.jp/sec/syokuhin/0806843.html
■What is an 'R10 Project' Supporter Company?
Niigata Prefecture is promoting the 'R10 Project,' which aims to replace over 10% of wheat flour made from imported wheat with domestic rice flour, in order to improve Japan's food self-sufficiency rate, which is at one of the lowest levels among major developed countries (FY Reiwa 6: 38% on a calorie basis (*)).
This project is based on three pillars: 1) Cultivation of large-volume users, 2) Development of a wide range of demand, and 3) Promotion for household use. Companies and organizations that agree with the purpose and actively work to promote the use and appeal of rice flour will be certified as 'R10 Project Supporter Companies.'
The Company has now been certified as a supporter company for this project, together with Niigata Professional Baseball Co., Ltd. (Headquarters: Niigata City, Niigata Prefecture; President and CEO: Takushi Ikeda), which jointly operates Albirex BC.
(Quoted from Niigata Prefecture HP: https://www.pref.niigata.lg.jp/sec/syokuhin/1356835185542.html)
(* Quoted from data released by the Ministry of Agriculture, Forestry and Fisheries: https://www.maff.go.jp/j/press/kanbo/anpo/251010.html)
■Regarding Future Initiatives
We will contribute to the development of new demand for rice flour through the development and launch of rice flour products on 'Oisix,' which we operate, and through the supervision and development of stadium gourmet at Albirex BC, which we jointly manage.
[Developments on Oisix]
Our food delivery service 'Oisix' has previously developed and sold 'Fluffy Busse,' a product made with Niigata-grown rice flour. As a new product, on April 16, 2026 (Thursday), we will launch 'Niigata Nagaoka Specialty! Ginger Lightly Seasoned Soy Sauce Ramen,' made with Niigata-grown rice flour. This product is themed after Nagaoka Ginger Soy Sauce Ramen, one of Niigata's five major ramen styles, allowing you to enjoy the local flavor without going to Niigata. The noodles use Niigata-grown rice flour, and you can enjoy the chewy texture along with a ginger-flavored, MSG-free ramen soup.
[Product Overview]
Product Name: Niigata Nagaoka Specialty! Ginger Lightly Seasoned Soy Sauce Ramen
Sales Price: 523 yen (tax included)
Sales Period: April 16, 2026 (Thursday) 10:00 ~
Overview: A set of MSG-free soy sauce ramen soup with a hint of ginger and raw Chinese noodles made with rice flour. It is a Niigata Nagaoka-style ginger soy sauce ramen.
* Product information is subject to change without notice.
[Initiatives at Oisix Niigata Albirex Baseball Club]
So far, Albirex BC has worked to increase awareness of rice flour by featuring 'Komepanman,' Niigata Prefecture's rice flour PR character, and by selling 'Fluffy Busse,' previously sold on Oisix, at games.
Going forward, we will further collaborate with Albirex BC to develop new rice flour menu items and conduct PR activities. By adding a 'delicious rice flour experience' to the enjoyment of watching baseball games, we will accelerate the expansion of rice flour consumption, which Niigata proudly offers to the world, and contribute to the improvement of the local community's food self-sufficiency.
▲ Komepanman and Shungo Takahashi, a player from Niigata Prefecture, participating in the first pitch.
■About the Food Delivery Service "Oisix"
Established in 2000. With the concept of 'Ingredients that the producer can give to their own children, to the table.'