New Experience App "TATETA" Launched by Open House Architect, Delivering Construction Sites with Animation
Open House Architect has launched "TATETA," an innovative new service that visualizes custom home construction processes through animation, aiming to transform client anxiety into peace of mind and excitement by leveraging IT and DX.
📋 Article Processing Timeline
- 📰 Published: April 10, 2026 at 22:00
- 🔍 Collected: April 11, 2026 at 00:24 (2h 24m after Published)
- 🤖 AI Analyzed: April 20, 2026 at 04:36 (220h 12m after Collected)
Open House Architect, a group company of Open House Group (Headquarters: Chiyoda-ku, Tokyo; Representative Director: Ryosuke Fukuoka), has released "TATETA," an innovative new service that visualizes the construction process of custom homes through animation and delivers it to clients.
This service converts the high IT technology cultivated in our proprietary construction management app "Architect Jump" for general customers (clients) for the first time. It provides an industry-first (※1) user experience where clients can enjoy the growth of their home in an SNS-like animation, reflecting the construction status in real-time.
(※1) Self-researched (as of March 2026, surveyed among client-facing apps of major house manufacturers)
Transforming Customer "Anxiety" into "Peace of Mind and Excitement" through Site DX
In traditional home building, clients could only understand the progress between design completion and handover by visiting the site themselves or checking sent construction photos. However, in today's world with an increasing number of dual-income households and diversifying lifestyles, frequent site visits are not easy, and the "anxiety of not seeing the home-building status" has become a major issue.
At Open House Architect, the "Architect Jump" series of proprietary construction management apps, which promote DX in construction sites, has achieved productivity improvements such as a 13% reduction in construction period and an 80% reduction in rework costs (※2) by reflecting progress status in real-time. This time, we are utilizing the real-time data linkage technology cultivated in site management for the first time as a communication tool for clients. By visualizing the accurate progress data generated by site digitalization through friendly animation, we provide "peace of mind" and "enjoyment" to busy customers.
(※2) Additional costs associated with rescheduling work.
"TATETA" Introduction Video: https://youtu.be/MciRXh7VEcE
