On April 8th, 'White Teeth Day,' Oh my teeth Launches Full-Scale 'Dual Whitening' Service, Born from User Feedback: 'After Aligning, I Want to Whiten'
Oh my teeth, a leading clear aligner brand, is launching a 'Dual Whitening' service in response to customer demand after orthodontic treatment. The service combines in-office whitening at a dental clinic with at-home whitening to achieve ideal tooth whiteness.
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- 📰 Published: April 9, 2026 at 08:22
- 🔍 Collected: April 9, 2026 at 00:00
- 🤖 AI Analyzed: April 20, 2026 at 13:08 (277h 8m after Collected)
Oh my teeth, Inc., the No. 1 domestic manufacturer of clear aligner brands in Japan with over 10,000 cumulative orthodontic graduates (*1), announces the full-scale launch of its 'Dual Whitening' service at Oh my teeth partner clinics, coinciding with 'White Teeth Day' on April 8th.
This service was developed in response to insights from post-orthodontic users who expressed a desire to 'pursue greater whiteness now that their teeth are aligned.' The existing whitening service offered at partner clinics has already surpassed 1,000 cumulative bookings(*), and to meet further demand, this advanced plan combining in-office and at-home treatments will be launched at each affiliated clinic.
*Note: Cumulative bookings from October 4, 2025, to March 18, 2026.
*1: Total number of cases where orthodontic treatment was completed between December 1, 2019, and May 26, 2025.
*2: No. 1 domestic manufacturer of clear aligner brands (based on desk research by GMO Research & AI Inc. in January 2025, covering domestic clear aligner brands from Jan to Dec 2024).
## ◾️ The Pursuit of the 'Ideal Smile' Doesn't End with Orthodontics
Under the mission of 'delivering the future of dental experiences,' Oh my teeth has provided a clear aligner system that generally requires no in-person clinic visits (*3). As many users graduate from their orthodontic treatment, the dedicated support team on LINE has received numerous comments like, 'Now that my teeth are beautifully aligned, I want to focus more on their whiteness and cleanliness.'
Driven by this user enthusiasm and the fact that cumulative bookings for whitening-related services have exceeded 1,000 (*), Oh my teeth concluded that it should provide a professional experience not only for 'teeth alignment' but also for 'whiteness.' This led to the development of the 'Dual Whitening' system and support for its implementation in affiliated clinics.
*3: Multiple clinic visits may be necessary depending on the condition of the teeth.
*Note: Cumulative bookings from October 4, 2025, to March 18, 2026.
## ◾️ The Power of 'Dual' to Achieve Ideal Whiteness
'Dual Whitening' is a method that combines 'in-office whitening' performed at an affiliated dental clinic with 'at-home whitening' that you continue at home.
**Office Whitening**: Performed by nationally licensed dentists and dental hygienists. It aims for a rapid tone-up using high-concentration agents and a special light irradiation machine.
**Home Whitening**: You will continue the treatment at your own pace at home using a custom tray and whitening agent. This allows the whitening agent to penetrate deeply over time and helps prevent color relapse.
This service was developed in response to insights from post-orthodontic users who expressed a desire to 'pursue greater whiteness now that their teeth are aligned.' The existing whitening service offered at partner clinics has already surpassed 1,000 cumulative bookings(*), and to meet further demand, this advanced plan combining in-office and at-home treatments will be launched at each affiliated clinic.
*Note: Cumulative bookings from October 4, 2025, to March 18, 2026.
*1: Total number of cases where orthodontic treatment was completed between December 1, 2019, and May 26, 2025.
*2: No. 1 domestic manufacturer of clear aligner brands (based on desk research by GMO Research & AI Inc. in January 2025, covering domestic clear aligner brands from Jan to Dec 2024).
## ◾️ The Pursuit of the 'Ideal Smile' Doesn't End with Orthodontics
Under the mission of 'delivering the future of dental experiences,' Oh my teeth has provided a clear aligner system that generally requires no in-person clinic visits (*3). As many users graduate from their orthodontic treatment, the dedicated support team on LINE has received numerous comments like, 'Now that my teeth are beautifully aligned, I want to focus more on their whiteness and cleanliness.'
Driven by this user enthusiasm and the fact that cumulative bookings for whitening-related services have exceeded 1,000 (*), Oh my teeth concluded that it should provide a professional experience not only for 'teeth alignment' but also for 'whiteness.' This led to the development of the 'Dual Whitening' system and support for its implementation in affiliated clinics.
*3: Multiple clinic visits may be necessary depending on the condition of the teeth.
*Note: Cumulative bookings from October 4, 2025, to March 18, 2026.
## ◾️ The Power of 'Dual' to Achieve Ideal Whiteness
'Dual Whitening' is a method that combines 'in-office whitening' performed at an affiliated dental clinic with 'at-home whitening' that you continue at home.
**Office Whitening**: Performed by nationally licensed dentists and dental hygienists. It aims for a rapid tone-up using high-concentration agents and a special light irradiation machine.
**Home Whitening**: You will continue the treatment at your own pace at home using a custom tray and whitening agent. This allows the whitening agent to penetrate deeply over time and helps prevent color relapse.