Oliver Peoples and Roger Federer Unveil 2026 Summer Campaign & Collection

Oliver Peoples and Roger Federer continue their celebrated collaboration with the announcement of the 2026 summer campaign and collection. This fifth installment in the long-term partnership between Roger Federer and the Oliver Peoples brand is unveiled in the Eternal City of Rome. Set against the historic Foro Italico and a classical Roman villa, the campaign was photographed by renowned photographer Lakrin Bailey. It presents a 'Federer vs. Federer' narrative, staging a grand duel between the athlete and the icon, where sport and style converge in a single symbolic arena. Two personas of Federer are portrayed: the masterful player, intuitive and precise, wears the new performance-driven shield-style sunglasses, the R-20. Opposing him is the other Federer—refined, stylish, composed, and confident, yet modest with overwhelming charisma—the gentleman who wears the new R-19 sunglasses, characterized by elegance and harmony. The match is animated by Federer’s instantly recognizable playing style: the fluid forehand, the light footwork, and the exquisitely precise single-handed backhand—all executed with effortless, breathtaking grace. The photography and cinematography, capturing light, texture, and atmosphere, reflect the core values of this collection: refined precision, purposeful functionality, and a quiet presence that seamlessly transitions across worlds. Each design, born from exceptional craftsmanship and clear intention, achieves a perfect harmony between innovation and timeless, universal elegance.

This season introduces four new shapes, in addition to new colorways for signature styles. The R-17 is a squared, angular sunglass with an innovative lightweight metal construction and a distinctive double bridge, designed for everyday wear with a focus on performance and comfort. The R-18 features a subtly upward-curved lens shape combined with acetate Windsor detailing, adding an elegant touch to the collection. The R-19 is a classic rectangular sunglass designed to seamlessly bridge lifestyle and sport, highlighting the sophisticated interplay of acetate and metal through strong angles, custom details, and technical design elements. The R-20 reinterprets the seamless wrap shield sunglass with a sleek, fashion-forward approach, engineered to maintain refined beauty while accommodating active movement. Additionally, this season sees the long-awaited release of new colors for the popular Mr. Federer II and Mrs. Federer models, perfectly harmonizing timeless craftsmanship with modern sporty flair, further enhancing the collection’s appeal.

Regardless of shape, each frame in this collection embodies precision, style, and dynamism captured within eyewear. Every angle of the frames features signature brand details:

- Custom core wire inspired by the gut strings of vintage tennis rackets

- Iconic RF logo branding featured throughout the collection

- Octagonal temple tips reminiscent of a tennis racket’s grip shape

- Rubber nose pads and temple tips designed to stay securely in place during intense movement

The collection is now available at Oliver Peoples boutiques worldwide, the official online store, and authorized retailers.

R-17R-18

R-19R-20

MR. FEDERER 2MRS. FEDERER

About Oliver Peoples

Founded in 1987, Oliver Peoples opened its first store in the heart of West Hollywood, California. In the late 1980s, the brand launched original frame designs inspired by the founders’ estate collection of vintage American eyewear. The brand’s DNA continues to be shaped by the elegant designs of vintage eyewear, fashion, film, art, music, and Southern California lifestyle—elements that inspire its globally beloved designs. Oliver Peoples eyewear is handcrafted by artisans using the highest quality materials to achieve unique details and superior lens technology. Available exclusively through a curated selection of retailers worldwide, Oliver Peoples is cherished by individuals with distinct culture who pioneer trends. The brand now sells products in over 60 countries and operates 45 boutiques, including new stores in Abu Dhabi, Amsterdam, Milan, and Nashville.

About Roger Federer

Roger Federer, one of the most celebrated and decorated tennis players in history, boasts an illustrious career including a record eight Wimbledon titles and 20 Grand Slam championships. Over the past two decades, the Roger Federer Foundation has provided educational opportunities to over 2.5 million children living in Africa and in Federer’s home country of Switzerland. www.rogerfederer.com