AI-Powered 'Ray-Ban Meta' Smart Glasses Launch in Japan on May 21, Featuring BLACKPINK's Jennie as Ambassador
The Ray-Ban Meta smart glasses, equipped with Meta AI, will launch in Japan on May 21. Featuring a 12MP camera and high-quality audio, they enable voice-controlled information search and real-time translation across various iconic models like the Wayfarer.
📋 Article Processing Timeline
- 📰 Published: May 21, 2026 at 00:00
- 🔍 Collected: May 20, 2026 at 16:02
- 🤖 AI Analyzed: May 20, 2026 at 16:46 (44 min after Collected)
The highly successful AI-powered smart glasses, 'Ray-Ban Meta,' are set to launch in the Japanese market on May 21. Since their global release, Ray-Ban Meta has significantly redefined expectations for eyewear. Furthermore, Jennie from the globally renowned group BLACKPINK has been appointed as the global ambassador for Ray-Ban and Ray-Ban Meta, accelerating the brand's momentum as a symbol merging timeless style with cutting-edge technology.
The Ray-Ban Meta (Gen 2) lineup features both sunglasses and optical (prescription-ready) models. They offer up to 8 hours of continuous use and are equipped with a 12-megapixel ultra-wide camera and 3K HD Ultra video recording capabilities, allowing users to easily record the world from their perspective hands-free. Multiple built-in microphones with enhanced noise suppression deliver immersive audio capture and high-quality voice calls and music playback.
The standout feature is the built-in Meta AI assistant. By simply saying 'Hey Meta,' users can seamlessly perform daily tasks via voice control, such as searching for local information, translating foreign language signs, or even getting recipe suggestions based on what's in their fridge. Meta AI is scheduled for further enhancements; within the next few months, the live translation feature will be upgraded to support 20 languages, adding Chinese, Korean, and Arabic to the newly launched Japanese and existing languages like English and French.
In terms of design, the collection includes iconic sunglasses models like the Wayfarer, Skyler, and Headliner. Additionally, new optical models, Blayzer and Scriber, have been specially designed for prescription lens users. These models focus on a slimmer, lightweight profile for all-day comfort, featuring customizable nose pads and adjustable temple tips. They also include a new dedicated action button for one-touch access to Meta AI and content capture.
All models are compatible with prescription lenses, including Transitions Gen S smart lenses. The Ray-Ban Meta (Gen 2) collection will be available starting May 21 at direct Ray-Ban stores, the official online store, authorized retailers nationwide, and Meta.com (with Meta-certified retailers offering online early access from June 4). Pricing ranges from JPY 73,700 to JPY 89,100 for sunglasses models like the Wayfarer, and JPY 82,500 for the optical models (all prices are suggested retail prices including tax).
The Ray-Ban Meta (Gen 2) lineup features both sunglasses and optical (prescription-ready) models. They offer up to 8 hours of continuous use and are equipped with a 12-megapixel ultra-wide camera and 3K HD Ultra video recording capabilities, allowing users to easily record the world from their perspective hands-free. Multiple built-in microphones with enhanced noise suppression deliver immersive audio capture and high-quality voice calls and music playback.
The standout feature is the built-in Meta AI assistant. By simply saying 'Hey Meta,' users can seamlessly perform daily tasks via voice control, such as searching for local information, translating foreign language signs, or even getting recipe suggestions based on what's in their fridge. Meta AI is scheduled for further enhancements; within the next few months, the live translation feature will be upgraded to support 20 languages, adding Chinese, Korean, and Arabic to the newly launched Japanese and existing languages like English and French.
In terms of design, the collection includes iconic sunglasses models like the Wayfarer, Skyler, and Headliner. Additionally, new optical models, Blayzer and Scriber, have been specially designed for prescription lens users. These models focus on a slimmer, lightweight profile for all-day comfort, featuring customizable nose pads and adjustable temple tips. They also include a new dedicated action button for one-touch access to Meta AI and content capture.
All models are compatible with prescription lenses, including Transitions Gen S smart lenses. The Ray-Ban Meta (Gen 2) collection will be available starting May 21 at direct Ray-Ban stores, the official online store, authorized retailers nationwide, and Meta.com (with Meta-certified retailers offering online early access from June 4). Pricing ranges from JPY 73,700 to JPY 89,100 for sunglasses models like the Wayfarer, and JPY 82,500 for the optical models (all prices are suggested retail prices including tax).
FAQ
What can I do with Ray-Ban Meta?
You can take photos and videos, listen to music, make calls, and use Meta AI for real-time translation and voice searches.
Are prescription lenses available for Ray-Ban Meta?
Yes, prescription lenses, including transition lenses, are available for all models.
When is Ray-Ban Meta launching in Japan?
It launches in Japan on May 21, 2024.