South Korean Brand "NOT4NERD" Debuts at Shibuya PARCO with Limited-Time Grunge Mood POPUP
South Korean fashion brand NOT4NERD will hold its first limited-time popup store at THE HYUNDAI, Shibuya PARCO 4F, from May 1 to May 14, 2026. The brand, which expresses various human emotions and freedom through rebellious designs, will offer Japan's lowest prices, purchase benefits, and re-visit discounts, proposing a new fashion experience.
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- 📰 Published: April 27, 2026 at 18:00
- 🔍 Collected: April 27, 2026 at 09:31
- 🤖 AI Analyzed: April 28, 2026 at 07:32 (22h 1m after Collected)
## Press Release Information
Title: South Korean Brand "NOT4NERD" Debuts at Shibuya PARCO with Limited-Time Grunge Mood POPUP
Brand Overview
NOT4NERD is a brand that expresses various human emotions and freedom through rebellious designs.
Rebelling against the four elements of Normal, Empty, Routine, and Dry, the brand aims to break existing molds and convey the moment new trends are born through clothing.
Instagram: @not4nerd
Event Outline
Period: May 1, 2026 (Friday) - May 14, 2026 (Thursday)
Location: Shibuya PARCO 4F "THE HYUNDAI"
See details
POPUP STORE EVENT
- SPECIAL PROMOTION
- Shibuya PARCO popup lineup offers the lowest prices in Japan! (Better deals than online)
- SNS follow & comment event (announced at the store POP/conducted on brand SNS)
- After the POPUP ends, 10 people will be selected by lottery to receive a GIFT BOX.
- Revisit discount promotion
- 10% OFF on revisits with your receipt *Valid only for visits on a different day than the purchase date stated on the receipt.
- SPECIAL GIFT
- For all purchasers: a reusable bag
- Limited to the first 3 days of opening / first 15 customers each day: a key ring + socks
- Novelties based on purchase amount:
- Purchases of 10,000 JPY or more: N4ND Monogram Jacquard Beanie - Black
- Purchases of 20,000 JPY or more: N4ND Monogram Jacquard Beanie - Black + Vestigia Reverie Pin Button Set - Multiple
- Purchases of 30,000 JPY or more: N4ND Monogram Jacquard Beanie - Black + Vestigia Reverie Pin Button Set - Multiple + Veiled Abyss Graphic Bandana + Socks
- All promotions end when stock runs out.
Next POP UP Announcement
THE HYUNDAI Shibuya PARCO will continue to propose new fashion experiences through popular Korean brands. The upcoming POP-UP schedule is as follows:
- May 15 (Fri) - May 28 (Thu): ROLAROLA (@rolarola.official)
- May 29 (Fri) - June 10 (Wed): FRECLE SEOUL (@freckleseoul)
- June 12 (Fri) - June 24 (Wed): PARTIMENTO (@partimento)
Please continue to pay attention to the future developments of THE HYUNDAI Shibuya PARCO.
Media (Inquiry) Contact
Contact person: Matsumoto (pressroom@nugu.jp)
Title: South Korean Brand "NOT4NERD" Debuts at Shibuya PARCO with Limited-Time Grunge Mood POPUP
Brand Overview
NOT4NERD is a brand that expresses various human emotions and freedom through rebellious designs.
Rebelling against the four elements of Normal, Empty, Routine, and Dry, the brand aims to break existing molds and convey the moment new trends are born through clothing.
Instagram: @not4nerd
Event Outline
Period: May 1, 2026 (Friday) - May 14, 2026 (Thursday)
Location: Shibuya PARCO 4F "THE HYUNDAI"
See details
POPUP STORE EVENT
- SPECIAL PROMOTION
- Shibuya PARCO popup lineup offers the lowest prices in Japan! (Better deals than online)
- SNS follow & comment event (announced at the store POP/conducted on brand SNS)
- After the POPUP ends, 10 people will be selected by lottery to receive a GIFT BOX.
- Revisit discount promotion
- 10% OFF on revisits with your receipt *Valid only for visits on a different day than the purchase date stated on the receipt.
- SPECIAL GIFT
- For all purchasers: a reusable bag
- Limited to the first 3 days of opening / first 15 customers each day: a key ring + socks
- Novelties based on purchase amount:
- Purchases of 10,000 JPY or more: N4ND Monogram Jacquard Beanie - Black
- Purchases of 20,000 JPY or more: N4ND Monogram Jacquard Beanie - Black + Vestigia Reverie Pin Button Set - Multiple
- Purchases of 30,000 JPY or more: N4ND Monogram Jacquard Beanie - Black + Vestigia Reverie Pin Button Set - Multiple + Veiled Abyss Graphic Bandana + Socks
- All promotions end when stock runs out.
Next POP UP Announcement
THE HYUNDAI Shibuya PARCO will continue to propose new fashion experiences through popular Korean brands. The upcoming POP-UP schedule is as follows:
- May 15 (Fri) - May 28 (Thu): ROLAROLA (@rolarola.official)
- May 29 (Fri) - June 10 (Wed): FRECLE SEOUL (@freckleseoul)
- June 12 (Fri) - June 24 (Wed): PARTIMENTO (@partimento)
Please continue to pay attention to the future developments of THE HYUNDAI Shibuya PARCO.
Media (Inquiry) Contact
Contact person: Matsumoto (pressroom@nugu.jp)