Online Seminar on Promoting Local Government DX & EBPM with SNS Post Analysis (Held on 6/10)
NTT Docomo Business X will host an online seminar for local governments on leveraging AI for SNS post analysis. The seminar aims to promote Evidence-Based Policy Making (EBPM) through data utilization, covering case studies in tourism promotion, risk management, and operational efficiency improvements.
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NTT Docomo Business X Inc. (formerly NTT Com Online; Head Office: Shinagawa-ku, Tokyo; President and CEO: Shuji Inaba; hereinafter, NTT Docomo Business X) will hold a seminar explaining the basics of social listening and the latest post analysis using AI with case studies. This seminar is primarily intended for marketing and SNS managers in local governments. The promotion of so-called local government DX, decided by the cabinet in 2022, requires the efficiency and sophistication of Evidence-Based Policy Making (EBPM) through data utilization. The analysis of posts from residents and tourists on SNS is seen as a crucial key in promoting local government DX. This seminar will explain the analysis of SNS posts in local governments, from the basics of social listening to prepare for risks like social media flare-ups and the spread of misinformation, to the latest post analysis using AI. This will be done through examples such as: Discovering hidden tourist spots and visitor dissatisfaction from post data for tourism resources. Improving measures based on information gathering during disasters and voices of anxiety from misinformation and rumors for disaster prevention and crisis management. Transforming business processes based on resident posts for operational efficiency through AI utilization. There will also be a Q&A session, and we look forward to the participation of everyone from local governments and support companies. Seminar Application Title: Promote Local Government DX & EBPM with SNS Post Analysis! - Case Studies of Social Listening using AI & VoC - Date: June 10, 2026 (Wed) 13:00-14:00 Application Deadline: June 5, 2026 (Fri) Format: ●Webinar Tool: Zoom will be used. Please install the free app and join with the latest version beforehand. Latest Zoom client. ●Please prepare a PC, earphones, etc. to watch the seminar. *Please check "*How to attend the online seminar" for procedures and viewing environment. Participation Fee: Free (Pre-registration required) Organizer: NTT Docomo Business X Contact: NTT Docomo Business X Seminar Administration Office Email: info@nttcoms.com Remarks: We reserve the right to decline applications from competing companies. Applications are limited to corporate customers only. ●Lecture Content June 10, 2026 (Wed) 13:00-14:00 Promote Local Government DX & EBPM with SNS Post Analysis! - Case Studies of Social Listening using AI & VoC - ●Lecturer: Yasunori Fujimoto, NTT Docomo Business X, Senior Consultant, Marketing & Analytics Department, NTT Docomo Business X Inc. *How to attend the online seminar 1. Before participating: Please have a PC with built-in speakers or a device like a smartphone ready. 2. Logging into the online seminar: We will email you the login URL the day before and on the day of the online seminar. If you do not receive the email, please contact the seminar office (info@nttcoms.com). To watch the online seminar, please click the login URL in the email. 3. Setting up audio: Please use earphones depending on your surroundings. If you are listening on a PC, please perform a "computer audio test" to confirm you can hear the sound. 4. Wait for the start time: Notes for when you cannot access the online seminar: - If there is no audio, please check the volume on your PC/smartphone. - Please try clearing your browser's cache. - Please check if you can access it with another browser. - If video/music playback software is running, please turn it off. - If your browser version is old, you may not be able to access it. - Please try restarting your PC. Recommended Environment: - System requirements for Windows, macOS, and Linux - System requirements for iOS, iPadOS, and Android With the mission "To thoroughly support corporate evolution with data utilization and technology," NTT Docomo Business X contributes to the digitalization of ever-evolving companies as a trusted partner that opens up the possibilities of our customers' businesses by supporting "DX" through data utilization and the introduction of optimal technology, and the realization of a better customer experience "CX" through them. NTT Docomo Business X changed its name from NTT Com Online Marketing Solutions Corporation in January 2026. Location: Osaki Center Building, 1-5-1 Osaki, Shinagawa-ku, Tokyo 141-0032 Representative: Shuji Inaba, President and CEO URL: https://www.nttcoms.com/ 【Contact Information】 NTT Docomo Business X Inc. Marketing & Analytics Department URL: https://www.nttcoms.com/service/social/ Email: social-crm@nttcoms.com