[Important] Crowdfunding Exceeds 250 Million Yen! World's First*1 Open-Ear Hearing Aid "cocoe Ear" Begins Pre-order Sales on Official EC Site from March 30th

NTT Sonority Inc. (Headquarters: Shinjuku-ku, Tokyo, President and Representative Director: Hiroshi Sakai, hereinafter referred to as "NTT Sonority") will begin pre-order sales for the open-ear hearing aid "cocoe Ear" and the Auracast™ transmitter for TVs "cocoe Link" from the new "cocoe" brand, which enhances everyday life with NTT's acoustic technology. The pre-order sales will be available on the official cocoe online store opening on March 30, 2026. Additionally, hands-on experience and pre-order sales will be available at Shimamura Music's Shinjuku PePe store and Urawa PARCO store, along with online pre-order sales. Products are scheduled to be delivered sequentially from early June 2026, in the order of reservations received. General sales are planned for mid-June 2026.

Following Crowdfunding, Pre-order Sales Begin on Official Online Store The project, which started on the crowdfunding site "GREEN FUNDING" at 10:00 AM on December 23, 2025 (Tuesday), surpassed 50 million yen in total support within two hours. It set a new record for the highest support amount for a hearing aid project on GREEN FUNDING*2, receiving a significant response. By the project's end on February 15, 2026 (Sunday), it had raised 251,062,877 yen, approximately 251 times the initial target of 1 million yen, with 6,995 supporters.

Following the overwhelming support and positive response from the crowdfunding campaign, the official cocoe online store will open on March 30, 2026 (Monday). Pre-order sales will commence ahead of the general release scheduled for mid-June 2026. Products are scheduled to be delivered sequentially from early June 2026, in the order of reservations received.

cocoe Official Online Store: https://cocoe.ntt-sonority.com/

"cocoe" Offers a New "Hearing" Experience for Those Who Think "It's Still Okay" As age and life circumstances change, the moments where one feels "difficulty hearing" gradually increase. Many people begin to experience subtle discomforts in their daily lives, such as "having to ask people to repeat themselves more often," "being mindful of family members' hearing when turning up the TV volume," or "being told they speak too loudly." However, the reality is that many people delay taking concrete action, feeling "it's still okay" or "not yet at a stage for full-fledged support," and are hesitant due to the resistance and psychological hurdles associated with covering their ears. cocoe was born from listening to the voices of those who "have begun to notice changes in their hearing." We have carefully listened to the voices of people in their 50s to 70s, prioritizing "natural usability" and "sustainable use without strain." It is designed to help you naturally start addressing your hearing without burdening your daily life.