[Golf Grips with a Glove-like Fit] NO1-GRIP Partners with SMART GOLF from April 10, 2026 (Friday)!! Introduction Begins at PREMIUM Stores!

NOW ON Co., Ltd. (Headquarters: Koto-ku, Tokyo; Representative Director: Takashi Tokuyama) is pleased to announce that its brand "NO1-GRIP" has commenced a partnership with SMART GOLF, which operates 191 indoor golf practice facilities nationwide, starting April 10, 2026 (Friday).

Through this partnership, "NO1-GRIP" will be progressively introduced to rental clubs installed in SMART GOLF's PREMIUM stores.

This will provide all visiting golfers with an environment where they can experience higher quality grip performance.

◼︎ Background of the Partnership
"The Only Point of Contact" Supporting a Million Swings
In indoor golf, the accuracy of simulators and the comfort of the environment are improving year by year. Meanwhile, the "grip," which is the only point of contact connecting the golfer and the club, significantly affects the reproducibility and stability of the swing.
NO1-GRIP achieves a non-slip, glove-like fit with its unique elastomer material and 3D structure. Through this partnership, we will provide members with "the peace of mind of not slipping" and "ideal torque control," enhancing the quality of indoor practice "from the fingertips."
NO1-GRIP 43series soft

◼︎ Details of NO1-GRIP Introduction to Rental Clubs at PREMIUM Stores
The grips of the free rental clubs installed at SMART GOLF PREMIUM stores will be replaced with "NO1-GRIP."

・Target: SMART GOLF PREMIUM Stores
Shirokanedai Store, Shinsen Store, Nishi-Azabu Store, Minami-Aoyama Store, Ikejiri-Ohashi Store, Takanawadai Store, Meguro Store, Fudomae Kamurozaka Store, Mita Shiba 4-chome Koban-mae Store, Edogawabashi Store
・Content: NO1-GRIP installation on rental clubs
・Features: High adhesion and hold that can be felt even through a glove can be experienced for free during daily practice.

◼︎ Member-Exclusive Preferential Sale
To allow members to introduce the grips experienced at the stores to their own clubs, a preferential sale of "NO1-GRIP" will be conducted for all SMART GOLF members.

・Target: All SMART GOLF members
Content: Popular models such as "50series soft" and "43series soft" offered at preferential prices.

・Benefit: "Putter Cover Holder & Green Fork" will be presented for purchases of 10 or more grips.
NO1-GRIP Putter Cover Holder & Green Fork
[Details and Purchase Method]
Details of preferential prices, eligible lineup, and purchase procedures are available on the SMART GOLF official LINE account.
SMART GOLF Official LINE ▼
Please check the details from the menu on the talk screen.
https://liff-gateway.lineml.jp/landing?follow=%40123zshlk&lp=Etyryz&liff_id=1657335811-pnvyjG7V

◼︎ About SMART GOLF ◼︎
SMART GOLF operates approximately 191 stores (as of April 2026) mainly in Tokyo and three surrounding prefectures, offering fixed-rate, membership-only indoor golf practice facilities. It supports efficient practice using the latest simulators in a private space available 24 hours a day, 365 days a year. It assists golfers' growth by providing rental clubs for hands-free visits and one-on-one lessons based on data.

[SMART GOLF Co., Ltd. Company Profile]
Company Name: SMART GOLF Co., Ltd.
Representative: Yuto Takasuka, Representative Director
Established: September 2020
Location: Cross Office Shibuya Medio 8F, 2-11-5 Shibuya, Shibuya-ku, Tokyo
Business Activities: Operation of membership-only indoor golf practice facilities
URL: https://sma-gol.com

◼︎ About NO1-GRIP ◼︎
~Japan's first, world's first. Our commitment is to MADE in JAPAN~
To create something unprecedented. Ideal touch, feel, and fit.