Eliminating the Agricultural AI Information Gap! Creating "Japan's Easiest-to-Understand Agricultural AI Media"

## Press Release Information Title: Eliminating the Agricultural AI Information Gap! Creating "Japan's Easiest-to-Understand Agricultural AI Media" Subtitle: Agricultural AI Media "Nogyo AI Tsushin" Aims for a Future Where AI Reaches Farmers Nationwide Company Name: Noujoujin Inc. Industry: Internet Services & Apps, Other "Nogyo AI Tsushin," a media operated by the farmer support community "Metagri Lab" (managed by Noujoujin Inc., Headquarters: Funabashi City, Chiba Prefecture) which promotes agriculture x new technologies, aims to eliminate the information gap in agricultural AI and realize a society where all farmers can benefit from AI technology. Our company endorses April Dream, a project by PR TIMES that encourages companies to announce their dreams on April 1st. This press release represents the dream of "Metagri Lab" and "Noujoujin." ## Three Walls Facing Japanese Agriculture ### 1. Unstoppable Aging and Disappearing Successors According to the 2025 Census of Agriculture and Forestry (preliminary figures), the number of core agricultural workers in Japan is 1.02 million. This represents a decrease of 340,000 compared to 2020 (※1). While the average age slightly decreased from 67.8 years in 2020 to 67.6 years, this may include the impact of older farmers leaving the industry, not just an increase in young farmers. The question of "who will support Japan's food supply" is no longer a future concern but an immediate crisis. ### 2. Rapid Advancement of AI Technology and its "Unreached" Status in Agricultural Fields Since the advent of ChatGPT, generative AI has seen widespread adoption globally. However, Japan's generative AI utilization rate is 26.7%, significantly lagging behind China (81.2%) and the United States (68.8%) (※2). Even more serious is the digital divide that has emerged between urban and rural areas, and between younger and older generations. "It seems convenient, but I don't know how to use it" – this sentiment from farmers tells the whole story. ### 3. The "Invisible Wall" of Information Disparity Traditional tech media delivers "technical explanations," while agricultural media provides "cultivation know-how." However, a media that "communicates how to use AI from a farmer's perspective, in a farmer's language" has been largely non-existent until now. What farmers truly need is not explanations of technology or academic papers. It's "AI utilization tips that can be tried in 5 minutes before heading to the field tomorrow morning." (※1) Ministry of Agriculture, Forestry and Fisheries "Summary of the 2025 Census of Agriculture and Forestry Results (Preliminary Figures)" (Published November 28, 2025) (※2) Ministry of Internal Affairs and Communications "Information and Communications White Paper 2025" (Published July 2025) ## The World "Nogyo AI Tsushin" Aims For To address these challenges, the generative AI utilization media for farmers, "Nogyo AI Tsushin," supports the resolution of various issues faced by agricultural workers. During the 2026 tax filing season, articles on practical themes directly related to operations such as "JA dividends," "e-Tax input for agricultural income," and "household expense allocation" were continuously viewed, and there was also a movement to read related articles. This has created a practical information cycle where one question leads to the next learning opportunity. ### - **Development of Special Feature Series:** Planning and producing systematic content by theme, such as AI utilization features for new farmers and physical AI features. Content that concretely depicts the future of agriculture, such as experimental reports on AI autonomously cultivating tomatoes, has also garnered attention. - **Dissemination of Practical Examples through Farmer Interviews:** Direct interviews are conducted with farmers nationwide. Real-world AI utilization cases from the field are turned into articles, delivering content that allows farmers to realize, "There are farmers with the same problems as me." - **Media Ambassador System:** Three inaugural media ambassadors have been selected. The dissemination of practical examples through co-creation between farmers and AI has begun. Through these contents, we will transform "I don't understand AI" and "I can't use AI" into "I can do it" and "It's interesting" in the agricultural field. ## About "Nogyo AI Tsushin" Nogyo AI Tsushin is a web media with the mission of "eliminating the agricultural AI information gap," delivering easy-to-understand and practical AI utilization information to all farmers. In just three months since its launch, it has recorded over 3,000 cumulative unique users, publishing articles on "immediately usable" AI utilization methods in the agricultural field, such as tax filing/accounting, information dissemination, daily farm management, document creation, and regional collaboration, making them accessible even to beginners. Nogyo AI Tsushin ## Farmer Support Community "Metagri Lab" Metagri Lab is a community dedicated to realizing sustainable agriculture under the keyword "agriculture x new technologies." It started its activities in March 2022, and as of April 2026, over 1,300 members have joined. It is named "Lab" to emphasize the importance of taking on new social experiments without fear of failure. If you are interested in initiatives that combine web3 and generative AI technology with agriculture, please join our community. Metagri Lab Official Website: https://metagri-labo.com/ Events & Seminars: https://metagrilabo.peatix.com/ Official SNS (X): https://x.com/metagrilabo/ Official SNS (Instagram): https://www.instagram.com/metagrilabo/ Official Line: https://page.line.me/918tbanl ## Contact Information ### Noujoujin Inc. Representative: Yuichiro Kai Services Provided (partial): - Agricultural marketing support - Planning and development of agriculture x new technologies - Planning and operation of AI workshops - Book publishing URL: https://noujoujin.com/ Email: info@noujoujin.com "April Dream" is a project by PR TIMES where companies announce their dreams that they wish to realize on April 1st. We are seriously committed to achieving this dream. Keywords: April Dream, Generative AI, Agricultural DX, Agricultural Media, Agriculture, Sustainable Agriculture, Smart Agriculture, IT Skills, Gen Z, Claude