From 'Clerical Work' to 'A Story Driving Three Markets': Nostlife (NOST) Releases 'Health Management Strategy Flowchart' Linked to Business Strategy, Offered Free as a Design Tool to Visualize 100 Companies' 100 Unique Stories!

Nostlife (NOST) has released a 'Health Management Strategy Flowchart' that redefines health management not as mere clerical work, but as an 'investment in human capital' linked to business strategy. This tool is offered free to visualize each company's unique story and aims to drive three markets.
新製品NQ 79/100出典:PR Times

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  • 📰 Published: April 1, 2026 at 19:00
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Our company endorses April Dream, which aims to make April 1st a day for announcing dreams. This press release is the dream of Nostlife Co., Ltd. (NOST), which advocates for "stress-free work-life."

Nostlife Co., Ltd. (Headquarters: Tachikawa City, Tokyo; Representative Director: Takashi Kichida; hereinafter NOST), which develops health management consulting and organizational culture transformation, advocates for utilizing health management to achieve corporate growth strategies. To this end, we promote the practice of health management not as a conventional health care (industrial health) framework, but as an "investment in human capital" aligned with the company's business strategy.

## 1. Raising the Issue: Has "Health Management" Become Mere "Clerical Work"?

What comes to mind when you hear "health management"? Many may think of "thorough health check-ups and stress checks." While these are certainly important, they are only a part of true "health management," so to speak, merely a "foundation."

The "Certified Health & Productivity Management Organization Recognition Program," currently undertaken by many companies, has made a significant contribution to the spread of health management under the leadership of the Ministry of Economy, Trade and Industry. However, on the other hand, the challenge has also emerged that the clerical work of "filling in survey items" to obtain certification has become an end in itself.

In particular, measures centered on health care (industrial health) tend to be similar across companies, making it difficult to create significant differences in initiatives. As a result, in a highly competitive field, rankings fluctuate due to slight differences in "deviation scores." Consequently, the original purpose is lost, resources are allocated to "aligning company activities with evaluation criteria," leading to a "misdirection of use" where management's vision and strategy are not easily reflected.

Originally, if business strategies differ, the necessary human resources and the investment content to unleash their vitality should also be "100 companies, 100 unique stories." NOST aims to refresh this approach from "standardization for evaluation" to "unique customization for achieving business strategy."

## 2. Solution: A New Approach to Visualize 100 Companies' 100 Unique Stories

Therefore, NOST has constructed the 'Health Management Strategy Flowchart,' which, while following the concept of traditional health management 'strategy maps,' has been elevated into a "dialogue tool for management and employees to discuss the future."

**[Left side: Backcasting from the future]**

What kind of human resources need to be active, and in what state, to realize the company's business policy? Organizational culture...