NOSE SHOP's new format 'U NOSE SHOP' launches. A unique fragrance specialty store where you choose scents by your 'intuition' opens at Ikebukuro Parco on 5/15 (Fri)
NOSE SHOP will open a new format, 'U NOSE SHOP,' at Ikebukuro Parco on May 15th. It is a unique fragrance specialty store that proposes a new experience of choosing scents by intuition.
📋 Article Processing Timeline
- 📰 Published: April 16, 2026 at 15:00
- 🔍 Collected: April 16, 2026 at 15:31 (31 min after Published)
- 🤖 AI Analyzed: April 19, 2026 at 00:32 (57h 0m after Collected)
NOSE SHOP took the lead in blowing a new breeze of fragrance into Japan, which was once called a "perfume desert." Started in August 2017 as Japan's first niche fragrance specialty store. Marked by large nose objects and plaster figures with noses painted in various colors, it currently operates 16 stores mainly in major cities such as Tokyo, Osaka, and Nagoya. (As of January 2026) It aims to deliver the joy and fun of living with top-quality scents.