Nomidokoro Hiroki in Sakura, Chiba Launches Limited-Time Evening Drink Set Featuring Chiba Ingredients for 1,200 Yen Tax Included

Nomidokoro Hiroki, located in Omotecho, Sakura City, Chiba Prefecture, will begin selling a limited-time “evening drink set” featuring Chiba-grown ingredients from Wednesday, May 13, 2026. Priced at 1,200 yen including tax, the set includes sashimi, fried seafood, one daily dish, and one drink priced at 770 yen or less. It is designed for casual and affordable evening drinks, whether after work, before a meal, or as an everyday option for local residents. Opened last December, Nomidokoro Hiroki is a community-based izakaya near JR Sakura Station in the Omotecho area, offering dishes centered on fresh fish in a relaxed setting. The owner has around 30 years of experience in the food service industry, including restaurants, bento shops, and izakayas, and opened the long-envisioned restaurant after the COVID-19 situation settled down. The new evening drink set was planned with the aim of letting customers enjoy the bounty of the local region more casually by actively incorporating fish and vegetables from Chiba Prefecture. Chiba is known as a treasure house of ingredients, blessed with a wide variety of vegetables, fruits, and seafood. Highlighting local ingredients also creates an opportunity to rediscover the region’s food culture. In recent years, demand has grown not only for high-priced special meals when dining out, but also for casual “quick drink” occasions that fit naturally into daily life. In this context, one role of local independent restaurants is to serve not only as places to eat and drink, but also as neighborhood gathering spots where residents can meet and chat casually. Nomidokoro Hiroki already attracts many local customers from the Omotecho area as well as older guests, with increasing use for neighborhood association gatherings and small banquets. The new set was designed to better fit into this local daily life by keeping the price accessible while allowing customers to enjoy Chiba ingredients all at once. The owner handles everything from purchasing to cooking himself. He visits markets as needed to select fish, while also using direct-sales shops for vegetables and choosing ingredients suited to the season. Rather than serving a large volume of fixed menu items, the restaurant flexibly changes its offerings depending on the day’s purchases and seasonal ingredients, a distinctive appeal of an independent restaurant. The limited-time evening drink set is called the Evening Drink Set Featuring Chiba Ingredients. Sales begin on Wednesday, May 13, 2026, and are planned to continue until around the end of June 2026. Contents and sales period may change depending on ingredient availability. The price is 1,200 yen including tax. The set includes sashimi, fried seafood, one daily dish, and one drink priced at 770 yen or less. Contents change daily. The fish will mainly be Chiba-sourced fish purchased that day, while vegetables are also planned to be sourced from direct-sales shops and other locations within Chiba Prefecture. The set has four main features. First, it lets customers casually enjoy Chiba ingredients, using seasonal Chiba fish and vegetables in sashimi and small dishes. Rather than taking a luxury approach, it highlights local ingredients as part of an everyday drink. Second, at 1,200 yen including tax, the set offers three dishes and one drink at a clear and approachable price, meeting the needs of customers who want to enjoy a casual drink outside even amid rising prices. Third, the daily-changing contents make repeat visits enjoyable, taking advantage of the flexibility of an independent restaurant that emphasizes seasonality and freshness. Fourth, the restaurant aims to become a neighborhood evening drink spot where local people can easily gather, supporting solo drinking, small-group meals, after-work visits, and other uses while contributing to liveliness in the Omotecho area. Owner Hiroki Nakajima commented: “From the beginning, I wanted this to be a place local people could use casually. This time, we created a set using fish and vegetables from Chiba so customers can enjoy local flavors as part of their everyday evening drink. We have also made the price easy to use, so I would be happy if people stopped by after work or on days when they just want a small drink.” Going forward, Nomidokoro Hiroki will continue building a restaurant loved by local residents through daily menus featuring seasonal ingredients. By making use of the closeness and flexibility unique to an independent restaurant, it aims to become a local evening drink hub where people who work and live in Sakura can gather regularly. Store overview: Nomidokoro Hiroki, 1F Omotecho 3-chome Building, 3-15-11 Omotecho, Sakura City, Chiba Prefecture 285-0811. Phone: 043-483-0777. Hours: Tuesday to Sunday, 5:00 p.m. to 11:00 p.m. Closed Mondays. Website: https://www.nomidokoro-hiroki.net/ Hot Pepper: https://www.hotpepper.jp/strJ004509118/ Instagram: https://www.instagram.com/nomidokoro.hiroki/