No Company Wins Two Awards at the 47th Japan BtoB Advertising Awards

Key facts

  • No Company Wins Two Awards at the 47th Japan BtoB Advertising Awards
  • No Company, in collaboration with IHI Aerospace & Defense Business Area, won two awards at the 47th Japan BtoB Advertising Awards for their career recruitment projects, receiving a Bronze in the Website category and a Special Jury Prize in the Video category.
  • Source: PR Times
  • Date: June 12, 2026

Direct answer

No Company, in collaboration with IHI Aerospace & Defense Business Area, won two awards at the 47th Japan BtoB Advertising Awards for their career recruitment projects, receiving a Bronze in the Website category and a Special Jury Prize in the Video category.

Citation
No Company Wins Two Awards at the 47th Japan BtoB Advertising Awards (June 12, 2026), PR Times
Source
PR Times
Date
June 12, 2026
No Company, in collaboration with IHI Aerospace & Defense Business Area, won two awards at the 47th Japan BtoB Advertising Awards for their career recruitment projects, receiving a Bronze in the Website category and a Special Jury Prize in the Video category.
イベントNQ 0/100出典：PR Times

📋 Article Processing Timeline

  • 📰 Published: June 12, 2026 at 00:23
  • 🔍 Collected: June 11, 2026 at 15:36
  • 🤖 AI Analyzed: June 11, 2026 at 15:41 (5 min after Collected)
No Company, Inc. (Headquarters: Minato-ku, Tokyo; President: Makoto Akiyama), which provides recruitment marketing support for corporate human resources departments, announced that two works created in collaboration with IHI Corporation's Aerospace & Defense Business Area (hereafter IHI Aerospace) for a career recruitment project have won awards at the 47th Japan BtoB Advertising Awards, hosted by the Japan BtoB Advertising Association. The two works, with different approaches, won simultaneously in the "Website " category and the "Video Category " category. The Japan BtoB Advertising Awards is Japan's only award that recognizes outstanding advertising works in the business-to-business (BtoB) domain, targeting advertising and public relations activities. ■ End-to-End Support from Concept Design No Company has been supporting IHI Aerospace since 2023, primarily focusing on building the applicant pool for career recruitment. For the projects that won in these two categories, they provided end-to-end support, from branding strategy design including the concept, to creative production and communication design (information dissemination). ■ Award-Winning Work: Website Category Award Name: Website Category, Bronze Award Work Name: "IHI Aerospace & Defense Business Area × Space Brothers Collaboration Career Recruitment Special Site" Award-Winning Work Website: https://www.ihi.co.jp/recruit/career/aerospace/special-contents/uchukyodai/ Project Overview "Kinpika Match Recruitment" Project Detailed Release Commentary (Provided by: Japan BtoB Advertising Association) Through the collaboration with "Space Brothers," it succeeded in emotionally conveying the appeal of the aerospace and defense business. The design that evokes a feeling of "I want to take on the challenge" in response to the life decision of changing jobs was impressive. The use of narrative to communicate the social significance and scale of the business was highly evaluated. *Source: "BtoB Communication" May 2026 issue ■ Award-Winning Work: Video Category Category Award Name: Special Jury Prize Work Name: "With that curiosity, let's create the sky of the future. IHI Aerospace & Defense Business Area - IHI CurioUs Questions" Award-Winning Work Video URL: https://www.youtube.com/watch?v=ZtxYWZ3uH1M Project Overview This project, "IHI CurioUs Questions," is a documentary video produced to strengthen the recruitment of engineers in the IHI Aerospace area. It was planned as a spin-off of the short drama 'CurioUs,' which aimed to evoke empathy among potential job seekers. The concept is "Adults who keep asking questions make the sky interesting." It poses questions to IHI employees, focusing on the "seeds of curiosity" within each individual. The video expresses not only technology and achievements but also the curiosity and imagination that are the starting points of innovation, and the passion for manufacturing. Commentary (Provided by: Japan BtoB Advertising Association) The natural appearance of the employees featured, allowing their personalities to shine through, is very good. The concept of asking questions to employees, using vertical video, and a white background is also good. The fact that two out of three employees are wearing uniforms leaves a good impression. The semi-documentary style composition with the camera left running is also effective. *Source: "BtoB Communication" May 2026 issue Comment from IHI Aerospace Recruitment Representative Kyohei Yoshikawa, General Affairs & HR Group, Planning & Management Department, Aerospace & Defense Business Area, IHI Corporation With the help of No Company, which has been supporting our recruitment branding, we created a landing page in collaboration with the manga 'Space Brothers.' The response exceeded our expectations, and we felt it had a significant impact not only on recruitment activities but also as corporate PR. It has become indispensable content for further accelerating our future recruitment activities. Additionally, to help people get to know our "people," we posted employee interviews, including 'IHI CurioUs Questions,' and dialogue videos between employees. In recruitment activities, we have received many comments from applicants who applied because of these contents, and we feel they are contributing to recruitment results. Comment from the Producer in Charge Yugo Watanabe, Producer, No Company, Inc. We would like to express our sincere gratitude for being selected for this award. In the IHI Aerospace area, which is in a period of transformation, the challenge was to create touchpoints with new talent pools that previous recruitment measures could not reach. What we aimed for was not just the dissemination of corporate information, but communication woven with values and behavioral patterns. Through documentary videos recording questions to employees and the 'Space Brothers' IP tie-up project, which overlaps with IHI's philosophy and story, we focused on creative work that conveys the style of the IHI Aerospace area, not just business and job information. We are very pleased that our efforts have been recognized in this way. As a producer, I will continue to strive to realize new forms of communication and creative expression to resonate the values of companies/organizations and the people who work there. Comment from the Creative Director in Charge Yusuke Okawa, Creative Director, No Company, Inc. Talking about "dreams" and "the future" in recruitment is very difficult. Therefore, we valued creative work that delved into the pure image and reality that can only be spoken and shown because the IHI Aerospace organization and the people working there are seriously committed to making that "realization" happen. We aimed to help people seeking opportunities to take on challenges in realizing their dreams and futures to steer their lives towards what excites them. Each of the award-winning creative works and projects was also a challenge to achieve a style match between a company realizing such dreams and futures and the people involved. ■ Staff List "IHI Aerospace & Defense Business Area × Space Brothers Collaboration Career Recruitment Special Site" Planning & Production: No Company, inc. + HUSMA CD+C+Planning: Yusuke Okawa BP (*): Yuhei Mano, Yugo Watanabe, Konomi Sasaki Pr: Yugo Watanabe, Konomi Sasaki PM: Ryosuke Takeuchi, Sachie Yamazaki (HUSMA™) AD: HUSMA™ D: Chiaki Saida / Moemi Noguchi (HUSMA™) Web Development / Animation: Ken Kurita / Motoki Kobayashi (Theotry arte Inc.) *BP = Business Producer "With that curiosity, let's create the sky of the future. IHI Aerospace & Defense Business Area - IHI CuriOuS Questions"

FAQ

What kind of company is No Company?

It is a company that provides recruitment marketing support for corporate HR departments, headquartered in Minato-ku, Tokyo.

Where can I see the award-winning works?

The website is on IHI's special site, and the video is on YouTube. URLs are provided in the article.

Why is this award important?

It is Japan's only BtoB advertising award, and this recognition validates No Company's creative and strategic capabilities in recruitment marketing.

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