Collaboration Class with Sony 'INZONE™' Confirmed: N High School Group Students to Begin Practical Inquiry Learning to Develop and Pitch Gaming Gear Marketing Strategies in April

N High School Group will start a collaborative class with Sony's 'INZONE™' in April 2026. High school students will gain practical experience by planning and proposing marketing strategies to active professionals.
イベントNQ 75/100出典:PR Times

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  • 📰 Published: April 22, 2026 at 21:00
  • 🔍 Collected: April 23, 2026 at 00:02 (3h 2m after Published)
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The Kadokawa Dwango Gakuen Educational Corporation's N High School, S High School, and R High School (hereafter referred to as the N High School Group) will conduct collaborative classes with Sony Corporation's gaming gear brand "INZONE™" as part of their original inquiry-based learning program "Project N," starting in April 2026. In this class, high school students will develop full-scale marketing strategies aimed at improving brand awareness and will even propose promotional measures. ■ Proposing Promotional Measures to Enhance Brand Awareness Directly to Active Marketing Professionals In Project N, starting in April 2026, high school students will learn practical marketing methods using "INZONE," which is based on the concept of gaming gear designed for winning. Students will form teams to plan promotional projects for product lines such as keyboards and monitors, with a focus on gaming headsets. Through competitive research and user analysis, they will set targets (personas) and devise "highly feasible and persuasive ideas" to solve marketing challenges. Finally, they will present and propose their ideas using presentation materials and promotional prototypes they have created to an active marketing professional for the brand, who will serve as a commentator. *Trademark: "INZONE" is a registered trademark or trademark of Sony Group Corporation or its affiliates. *"Sony" and the product names, service names, and logos used in this press release are registered trademarks or trademarks of Sony Group Corporation or its affiliates. ◾️ Overview of "A Marketing Project to Deliver Sony's Winning Gaming Gear INZONE to the World" [Implementation Period] Wednesday, April 22, 2026 – Friday, June 27, 2026 [Guest Lecturer] Riku Komuro (Marketing Communications Department, Personal Entertainment Marketing Division, Global Sales & Marketing, Sony Corporation) [Cooperating Company] Sony Corporation [Class Content] After understanding the strengths of the "INZONE" gaming gear brand products, students will investigate and analyze market research, including competitor products, and user feedback. They will set persona and marketing challenges and propose highly feasible and persuasive marketing ideas. [Outputs] Produce "Presentation Materials" and "Prototypes" covering the following four elements: - Brand Analysis: Extracting the strengths of "INZONE" - Persona Setting: Clarifying the target audience for the measures - Strategy Formulation: Highly feasible marketing and branding proposals (including rationale and data) - Output: Prototypes that concretize the devised measures ◆ About Project N ◆ The N High School Group and N Junior High School are implementing an inquiry-based learning program called "Project N," which incorporates elements of PBL (Project Based Learning). The purpose of this class is for junior high and high school students to acquire the knowledge and skills necessary to be active in society by working to solve social issues and problems that have no single right answer. Throughout the learning process, students take on presentations and discussions, aiming to utilize 21st-century skills and ICT literacy. Furthermore, they acquire IT skills by creating outputs such as presentation materials and prototypes. "Project N" was awarded the "2020 Good Design Award" in recognition of its learning method, which ranges from setting social issues to skill acquisition and output creation. It also received the "Career Education Award 2021" for its career education initiatives. [Examples of Project N Implementation] https://nnn.ed.jp/project-n/ ◆ About Kadokawa Dwango Gakuen Educational Corporation: N High School, S High School, and R High School ◆ The N High School Group is an "internet high school" that utilizes the systems of the internet and correspondence high schools. After the opening of "N High School" in 2016, it opened its second school, "S High School," in 2021, and its third school, "R High School," in April 2025. The current number of students is 35,744 (as of the end of December 2025). In addition to providing a state-of-the-art online learning environment utilizing VR and AI, students can take not only the compulsory classes for high school graduation qualifications but also a variety of extracurricular classes online at their preferred times, such as university exam preparation, programming, illustration, novel writing, gaming, fashion, cooking, and beauty. Furthermore, students can participate in residential vocational experiences held nationwide, as well as problem-solving tasks in collaboration with companies and local governments.