Newzia Officially Launches FakeCheck, a Tool That Checks AI-Generated and Deepfake Risk by Video URL

Newzia Inc. announced the full-scale launch of FakeCheck, a new feature of its AI-generated content verification platform ArtProof. FakeCheck allows users to assess the likelihood that a video was generated by AI simply by pasting its URL. The service supports major video platforms including YouTube, TikTok, X, Instagram Reels, Facebook Watch, and Vimeo, positioning itself as a social-issue-focused solution that helps anyone easily check for possible AI-generated or deepfake content. The company says the feature was developed as AI-generated fake videos and deepfakes have shifted from rare technology to everyday risk. According to Japan’s National Police Agency, losses from social media-based investment and romance scams reached 127.19 billion yen in 2024 and had already climbed to 137.08 billion yen by the end of October 2025, marking a record high. Many of these scams use AI deepfake videos to make it appear as though celebrities are personally recommending investments. The release cites several major incidents in Japan and abroad, including the spread of a fake video of Prime Minister Kishida in 2023, false footage related to the 2024 Noto Peninsula earthquake, AI-generated scam videos impersonating entrepreneur Yusaku Maezawa in 2025, a deepfake fraud case in Hong Kong involving roughly 4 billion yen, and Japan’s first police case involving the sale of AI-generated images closely resembling real female celebrities. Meanwhile, a Trend Micro survey found that fewer than 2% of people believe they can identify deepfakes themselves. Newzia argues that society has entered an era in which visual inspection alone is effectively no longer enough. FakeCheck is a web service that presents a probability score indicating how likely a video is to have been generated by AI. Its main features include simple URL-only operation with no need for expertise, software, downloads, or format conversion; broad support for major video platforms; probability-based scoring rather than definitive true-or-false judgments; and access to technology originally designed for professional B2B verification use in industries such as games, animation, and advertising. The FakeCheck engine combines multiple world-class AI detection technologies with an integrated scoring algorithm tuned for the content industry. Newzia says the underlying technologies include AI-generated content detection used at the level of U.S. federal agencies, global-standard AI detection adopted by Fortune 500 companies and major universities, European AI detection technology highly rated in independent benchmarks, and image and video forensic technology used in research at major U.S. universities. Newzia describes FakeCheck as a form of “digital insurance.” Just as people buy fire insurance before a fire or auto insurance before an accident, FakeCheck is intended to help users prepare before being deceived by fake content. The company recommends using it when encountering investment videos on social media, celebrity endorsement videos for expensive products, videos that family or friends ask about, content one is about to share, media literacy education in schools or workplaces, and preliminary verification by journalists, fact-checkers, or corporate communications teams. Pricing is tax-inclusive: one free check for new registrations, 200 yen for a single check, 500 yen for a five-check pack, and 1,500 yen for a 20-check pack. Users can start with email-based identity verification only, with no monthly subscription required. Customers on ArtProof’s B2B corporate plan can use FakeCheck up to 10 times per month at no additional cost. The usage flow is simple: visit https://artproof.ai/fakecheck, create an account with an email address and complete verification, enter a video URL after using the first free check or purchasing credits, and receive an AI-generation likelihood score plus timeline-based risk scene analysis within tens of seconds to a few minutes. Newzia notes that FakeCheck results are reference values concerning the likelihood of AI generation and do not constitute definitive judgments on fake news or truthfulness. The terms of service prohibit publicly disclosing or spreading verification results for third-party videos without that party’s consent. Going forward, the company plans to add more supported platforms, strengthen guidance on what users should do after receiving results, provide enterprise collaboration options for educational institutions, local governments, and media organizations, and support multiple languages including English, Chinese, and Korean. ArtProof is Newzia’s AI-generated content verification SaaS platform, designed to meet pre-delivery verification needs in industries such as games, animation, advertising, streaming, education, and news. FakeCheck is offered as a feature within ArtProof and is also available to B2C users.