Nisshin Fire Announces Distribution of "Local Yuru-Chara Trading Cards" for its "Ouchi Doctor Fire Insurance" Official Character, the Blue Dog
To celebrate surpassing 40,000 policies sold for its "Ouchi Doctor Fire Insurance," Nisshin Fire & Marine Insurance will begin distributing "Local Yuru-Chara Trading Cards" of its official character, "Nisshin Fire's Blue Dog," starting May 15, 2026. The limited-edition cards will be available at branch offices nationwide to those who follow the official social media accounts, aiming to enhance brand recognition.
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- 📰 Published: May 19, 2026 at 02:07
- 🔍 Collected: May 18, 2026 at 17:31
- 🤖 AI Analyzed: May 18, 2026 at 22:46 (5h 14m after Collected)
Nisshin Fire & Marine Insurance Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo; President: Susumu Oriyama; hereinafter "Nisshin Fire") announces that it will begin distributing "Local Yuru-Chara Trading Cards" featuring "Nisshin Fire's Blue Dog," the official character for its "Ouchi Doctor Fire Insurance" product. Nisshin Fire's "Ouchi Doctor Fire Insurance" has received high praise and support from many homeowners, with new sales contracts surpassing a cumulative total of 40,000 (from the product's launch in January 2023 to the end of September 2025). To commemorate this, we have created "Local Yuru-Chara Trading Cards" of the "Ouchi Doctor Fire Insurance" official character, "Nisshin Fire's Blue Dog," and will begin distributing them at our branch offices from May 15, 2026. 【Character Introduction】 Nisshin Fire's Blue Dog is a dog doctor with charming ears shaped like a roof. He loves to keep everyone's house in a healthy condition and is an energetic, smart, and very reliable gentle-dog in times of need. 【Card Features】 The designs incorporate the unique characteristics of various regions across Japan, expressing local charm. The back of the card features a cute comment from Nisshin Fire's Blue Dog during his visit to each location. 【Distribution Locations】 ・Available at Nisshin Fire's branch offices and main branches (handed out during visits). ・Guide to Nisshin Fire's branch offices: https://www.nisshinfire.co.jp/company/shop.html 【Distribution Conditions】 ・Cards will be given to those who follow Nisshin Fire's official product Instagram and add the official product LINE account as a friend. ※We will verify the Instagram follow screen and LINE friend addition screen at the time of distribution. ・Official Product Instagram: https://www.instagram.com/nisshinfire_official/ ・Official Product LINE Account: https://line.me/R/ti/p/@541btdmj 【Important Notes】 ・Distribution is available during the business hours of each branch (9:00-17:00). ・Distribution is not available on Saturdays, Sundays, public holidays, and during the year-end/New Year holidays when branches are closed. ・We do not offer mail delivery. ・Up to 2 cards per person. ・Distribution is for personal collection purposes only; resale is strictly prohibited. ・Distribution will end once the limited quantity runs out. ・We cannot answer individual inquiries regarding stock status. ・Returns or exchanges of the trading cards are not accepted. ・Distribution locations may change due to organizational restructuring. Please be aware of this in advance. ▼Ouchi Doctor Fire Insurance Official Website https://direct.nisshinfire.co.jp/jiyujizai/ ▼Nisshin Fire's Blue Dog Official LINE Stickers https://store.line.me/stickershop/product/33083899/ja Nisshin Fire will continue its efforts to deliver secure and valuable services tailored to each customer. That is all.