Nishikawa Co., Ltd. (Headquarters: Chuo-ku, Tokyo; President & COO: Masahiko Takeuchi, hereinafter "nishikawa") offers popular bed items and towels designed by the world-famous comic "PEANUTS (Peanuts)" featuring Snoopy and Charlie Brown, which have been well-received. In anticipation of the hot summer, we will hold the "Snoopy 2026 Summer Campaign" starting July 8, 2026.

As part of this campaign, customers who purchase "PEANUTS" products from nishikawa for 3,300 yen (tax included) or more will receive a "Shoulder Pouch" as a novelty gift. This cute item features Snoopy making a phone call on a summery mesh material, perfect for carrying handkerchiefs and mobile phones for short shopping trips or outings. (※ Offer valid while supplies last.)

This summer's recommended "PEANUTS" design products include a quilt blanket that can be used to prevent chills from air conditioning, and a stretchy pillowcase made of towel material that fits various pillow shapes and absorbs sweat well. Additionally, new huggable plush toys featuring popular Snoopy, Olaf, and Woodstock in three-dimensional form are now available! Their adorable designs are perfect for creating a healing and relaxing time. Please enjoy a comfortable summer with nishikawa's "PEANUTS" designed bed items.

"Snoopy 2026 Summer Campaign" Overview

● Campaign Period:

Starting July 8, 2026 (Wed) at 10:00 AM

● Special Offer:

During the campaign period, customers who purchase "PEANUTS" products from nishikawa for 3,300 yen (tax included) or more will receive a Snoopy-designed "Shoulder Pouch" (not for sale) as a novelty gift.

※ One gift per transaction.

※ Offer valid while supplies last.

Novelty Shoulder Pouch

● Stores:

・nishikawa Official Online Shop

https://shop.nishikawa1566.com/shop/e/epea-sen/

・Amazon

https://www.amazon.co.jp/dp/B0H6W6G6XB

※ A novelty gift will be presented with the purchase of designated eligible products on Amazon.

※ The campaign site on Amazon is scheduled to be released from July 8 (Wed).

・PEANUTS Official Online Shop Okaimono Snoopy

https://okaimono-snoopy.jp/pages/coolbedding

・nishikawa stores nationwide handling PEANUTS design products

https://www.nishikawa1566.com/special/20260708cp/

nishikawa "PEANUTS" Summer Recommended Products Overview

● PEANUTS Quilt Blanket

A simple design quilt blanket featuring art of Snoopy and friends, suitable for all ages. Its light texture is perfect for preventing chills from air conditioning during sleep. It can be washed at home for hygienic use, even if you sweat.

Price: 8,800 yen (tax included) Size: 140 x 190 cm Colors: Blue, Gray

Blue Gray

● PEANUTS Stretchy Towel Pillowcase

A pillowcase made of stretchy towel fabric that fits various sizes and shapes. It is easy to put on and take off, and its excellent sweat absorption makes it perfect for summer. It is reversible with different patterns on the front and back, allowing you to choose a pattern according to your mood.

Price: 2,200 yen (tax included) Size: 64 x 34 cm

Beach design (PN6616TW)

A summery design depicting Snoopy and friends enjoying themselves at the beach

Colors: Navy, Brown

Front (Navy) Back (Brown)

PEANUTS GANG design (PN6617TW)

A cheerful design featuring a gathering of "Peanuts Gang" friends from the comic

Colors: Navy, Gray

Front (Navy) Back (Gray)

● PEANUTS Huggable Plush Toy

Popular Snoopy, Olaf, and Woodstock are now available as cute three-dimensional huggable plush toys! Their soft fabric and huggable form add a touch of healing to your time at home. They are the perfect size for children to hug, making them a great companion for practicing sleeping alone.

Price: 3,850 yen (tax included)

Size: Snoopy approx. 42 x 22 cm, Olaf approx. 45 x 25 cm, Woodstock total length approx. 30 cm

From left: Olaf, Woodstock, Snoopy

About "Peanuts"

The "Peanuts" characters and related intellectual property rights are owned by Peanuts Worldwide, with Sony Group holding 80% and the family of Charles M. Schulz holding 20%. Since their first appearance in the comic "Peanuts" in 1950, the Peanuts Gang, including Charlie Brown and Snoopy, have left an indelible mark on pop culture. In addition to the beloved Peanuts programs and specials on Apple TV, fans of all generations worldwide enjoy the "Peanuts" brand through a wide variety of products, amusement park attractions, cultural events, social media, and comics distributed across traditional print and digital media. Furthermore, "Peanuts" recently celebrated its 75th anniversary with unprecedented initiatives including global exhibitions, various activities, collaborations, and digital marketing campaigns.

Related URLs

・Snoopy Official Website in Japan

http://www.snoopy.co.jp/

・Snoopy Japan Official Facebook Page in Japan

https://www.facebook.com/SnoopyJapan

・Snoopy Japan Official X Account in Japan

https://x.com/snoopyjapan

・Snoopy News Japan Official X Account in Japan

https://x.com/snoopy_jp_info

・SNOOPY in Dailylife Official Instagram Account in Japan

https://www.instagram.com/snoopyindailylife

・"Snoopy and the Peanuts Gang" Official TikTok Account in Japan

https://www.tiktok.com/@peanuts_jp

〈 Inquiries from Customers 〉

nishikawa Customer Service Center

[TEL] 0120-36-8161 (Reception hours: Weekdays 10:00 AM - 5:00 PM)

[WEB] https://www.nishikawa1566.com/

FACT BOX

  • Source: PR TIMES
  • Category: キャンペーン
  • Organizations: nishikawa / Peanuts Worldwide / Apple TV