Ask One Conducts '2026 Exhibition Strategy Fact-Finding Survey': 92.6% See Exhibitions as 'Important', While 87.3% Say 'Room for Outcome Improvement'

Nineout發布「2026展會施策實態調查」，超過九成B2B企業認為展會重要，但近九成認為成果仍有改善空間，迅速接觸與深入了解需求為提升商機的關鍵。
其他NQ 75/100出典：PR Times

📋 Article Processing Timeline

  • 📰 Published: May 13, 2026 at 22:00
  • 🔍 Collected: May 13, 2026 at 13:31
  • 🤖 AI Analyzed: May 15, 2026 at 22:47 (57h 15m after Collected)
Ninout Inc. surveyed 441 B2B professionals regarding exhibition strategies. While 92.6% consider exhibitions important, 87.3% see room to improve outcomes. Over 30% lack ROI tracking, relying heavily on qualitative judgments. Data shows rapid follow-ups within 24 hours and in-depth understanding of visitor issues drastically increase conversion rates. Also, 64.7% utilize AI for post-event analysis.

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