Ninben to Release Limited 'Irodori Gozen' at NEWoMan Shinjuku to Commemorate 10th Anniversary, Featuring Premium Honkare Katsuobushi

Ninben Co., Ltd. (Chuo-ku, Tokyo; President Ihee Takatsu) will begin selling the 'Irodori Gozen' exclusively at its 'Issai Shunsai Nihonbashi Dashiba' store in NEWoMan Shinjuku starting Wednesday, April 1, 2026. Under the concept of 'Quality meals with umami,' 'Issai Shunsai Nihonbashi Dashiba' offers products that feature seasonal ingredients enhanced with katsuobushi dashi. To commemorate the 10th anniversary of NEWoMan Shinjuku, we have created a special御膳 (gozen) set. It features dashi-cooked rice lavishly topped with honkare katsuobushi, combined with popular items like dashi-grilled salmon and simmered dishes. Please enjoy the authentic Japanese flavors of this colorful product.

*Image is for illustrative purposes.

Irodori Gozen 1,500 yen (tax included)

Dashi-cooked rice is lavishly topped with honkare katsuobushi, and packed with classic iburigakko potato salad, dashi-grilled salmon, dashi-infused simmered dishes, along with spring-like canola flowers with mustard dressing and sakura-komochi. You can fully enjoy authentic Japanese flavors.

Sales Period: Wednesday, April 1, 2026 - Wednesday, May 13, 2026

'Honkare Katsuobushi' Aged with Mold and Sun-Drying

In Ninben's case, what is called honkare katsuobushi is something that has undergone the process of mold application and sun-drying at least four times. From arabushi to hadakabushi, and then repeatedly molded and sun-dried over 4 to 6 months, the carefully finished honkare katsuobushi develops a rich aroma with little fishiness. Please enjoy the elegant and mellow taste and aroma unique to honkare katsuobushi, which is often used in high-end Japanese restaurants.