[Oisix Niigata Albirex BC] Certified as a Supporting Company for Niigata Prefecture's 'R10 Project'

Niigata Professional Baseball Club Co., Ltd. (Headquarters: Niigata City, Niigata Prefecture; Representative Director and President: Takufumi Ikeda; hereafter: the Club), which operates the Oisix Niigata Albirex Baseball Club, is pleased to announce that it has been certified as a supporting company for the "R10 (R-Ten) Project" from Niigata (hereafter: R10 Project). This is a campaign promoted by Niigata Prefecture to replace 10% or more of wheat flour with domestic rice flour.

URL: https://www.pref.niigata.lg.jp/sec/syokuhin/0806843.html

■ What is a supporting company for the Niigata-originated "R10 Project"?

To improve Japan's food self-sufficiency rate (38% in FY2022), which is at the lowest level among major developed countries, Niigata Prefecture is promoting the "R10 Project" as a campaign to replace 10% or more of imported wheat flour with domestic rice flour. Companies and organizations that agree with the purpose of this project and actively work to promote the use of and disseminate the appeal of rice flour are certified by Niigata Prefecture as "R10 Project Supporting Companies."

This time, our club, together with our main sponsor, Oisix ra daichi Inc., which develops our stadium gourmet, deeply agreed with the purpose of this project and was certified as a supporting company. By providing a "venue" through professional baseball entertainment and "supervising/developing" stadium gourmet, we will contribute to pioneering new demand for rice flour.

(Quoted from Niigata Prefecture website: https://www.pref.niigata.lg.jp/sec/syokuhin/1356835185542.html)

■ Future Initiatives

Until now, our club has conveyed the appeal of rice flour to our fans through a ceremonial first pitch by the rice flour PR character "Komepanman" and the sale of the rice flour sweet "Funwari Bouchee." Moving forward, we will collaborate even more strongly with Oisix ra daichi, which is responsible for the supervision and development of stadium gourmet, to promote the development and PR of new rice flour menus that maximize the "space where many people gather" that is professional baseball entertainment. By adding a "delicious rice flour experience" to the joy of watching baseball, we will accelerate the consumption expansion of Niigata's world-class rice flour and contribute to improving the food self-sufficiency rate of the local community.