Introducing the New "Valentino Born in Roma Purple Melancholia" Expressing 'Melancholy' from Valentino Beauty's Icon Fragrance

Valentino Beauty will launch 'Purple Melancholia', a new fragrance from the Born in Roma collection themed around deep emotional bonds and melancholy, on April 15, 2026.
新製品NQ 78/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: April 7, 2026 at 01:30
  • 🔍 Collected: April 6, 2026 at 17:00
  • 🤖 AI Analyzed: April 21, 2026 at 02:20 (345h 20m after Collected)
Valentino Beauty will launch the purple bottled "Valentino Donna Born in Roma Purple Melancholia Eau de Parfum" and "Valentino Uomo Born in Roma Purple Melancholia Eau de Toilette" from the signature fragrance "Valentino Born in Roma" collection on Wednesday, April 15, 2026.

"Purple Melancholia," for both Donna and Uomo, is a fragrance featuring the motif of 'melancholy,' the driving force behind artistry and imagination, under the concept of exploring memory, individuality, and creative emotion.

Since its debut in 2019, the "Valentino Born in Roma" collection has been defined by a bold contrast between tradition and modernity, becoming the icon fragrance of Valentino. From "Coral Fantasy" to "Green Stravaganza," each scent reflects chromatic individuality and uplifting sensuality.

The newly introduced "Purple Melancholia" is a symbol of true bonds and the creativity resulting from them. It unleashes memories and celebrates important relationships.

The concept "Who is your Purple?" became a trending topic on TikTok, and this "Purple" refers to the person who stays close to you, reaches out to you, heals you, and guides your feelings in a positive direction.

"There are times when I feel down, but because you ("Purple") are always there for me, I can accept myself and look forward again." "Purple," who makes you feel this way, is a special presence whose mere existence enriches your life and draws out the best part of you with their kindness and sincerity. "Purple Melancholia" is a fragrance that captures this deep bond that elevates your state of mind and feelings.

The bottle represents Valentino's iconic "Rockstud," featuring a design with a contrast between a leather-like matte black and a captivating purple. The Rockstud, also a symbol of the eternal city of Rome, transforms the bottle into an object that harbors a story, reflecting an unforgettable impression of finding a connection with your own "Purple."