IR Engineer Education Institute to Hold Practical Seminar on Legal and Regulatory Compliance for Healthcare Advertising

IR Engineer Education Institute will hold a seminar on legal and regulatory compliance for healthcare advertising. Centered on Japan’s Act against Unjustifiable Premiums and Misleading Representations, the seminar will provide a cross-sectional overview of key points under the Pharmaceuticals and Medical Devices Act, Health Promotion Act, Medical Care Act, and related guidelines. Participants will learn how to develop advertising plans, supporting evidence, and review processes that are less likely to be challenged by regulators, based on enforcement cases and administrative perspectives. Healthcare advertising directly concerns consumers’ bodies, health, and beauty, making it an area subject to stricter regulation and closer social scrutiny than ordinary consumer goods. In addition to rules under the Premiums and Representations Act, such as misleading superiority claims and misleading advantage claims, healthcare advertising is also affected by the Pharmaceuticals and Medical Devices Act, Health Promotion Act, Medical Care Act, and various guidelines. Proceeding with planning, production, and review without a clear overview of which law applies in which situation can lead to risks such as administrative sanctions, improvement guidance, injunctions, and public backlash. In recent years, a broader range of customer touchpoints has increasingly come under scrutiny, including landing pages, social media, reviews, testimonials, before-and-after content, No. 1 claims, and affiliate marketing initiatives. Seminar title: Practical Seminar on Legal and Regulatory Compliance for Healthcare Advertising Format: In-person attendance only; no online streaming Date and time: Wednesday, June 10, 2026, 13:00 to 15:30 Venue: Japan IR Co., Ltd. head office seminar room Capacity: 16 participants Fee: JPY 19,800 per person, tax included; group discounts available Lecturer: Tomohiro Matsushita, attorney at Unvis Law Office The seminar will first organize the overall framework of healthcare advertising regulations, the scope of what may be considered advertising, labeling, or solicitation, and the responsibilities and risks of related parties. It will then explain practical points under the Pharmaceuticals and Medical Devices Act, Health Promotion Act, and Medical Care Act, including medical advertising guidelines. Through case studies based on enforcement examples and administrative viewpoints, participants will learn practical approaches to supporting evidence, review flows, and alternative wording that reduce regulatory risk. The program covers the overall structure of healthcare advertising regulations, advertising regulation under the Premiums and Representations Act, practical points under the Pharmaceuticals and Medical Devices Act, the Health Promotion Act and advertising for foods and health foods, the Medical Care Act and medical advertising guidelines, administrative review points and practical risk reduction, and case studies with operational check points. The seminar is intended for professionals involved in advertising planning, marketing, e-commerce operations, legal and compliance, and advertising review in healthcare fields such as health foods, supplements, cosmetics, aesthetic medicine, and medical institution services. It is also suitable for personnel at advertising agencies, production companies, affiliate operators, and media companies handling healthcare projects, as well as public relations, patient acquisition, and web staff at medical institutions and clinics, and managers who want to establish review and approval workflows. No specialized legal qualification is required; the seminar is designed for those who want to systematically understand the regulatory structure of healthcare advertising. IR Engineer Education Institute will continue providing practical knowledge and know-how useful in the field through engineer education services for the manufacturing industry, including seminars, e-learning, training, and publishing. Japan IR Co., Ltd. offers a wide range of highly specialized practical services centered on technology, including patent and intellectual property solutions backed by more than 50 years of experience, technical information research and analysis, engineer education for the manufacturing industry, and technical content production.